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1. What issues would need to be considered in choosing a sample to investigate each of the following claims? Give an example of a way a sample might be chosen which would be likely to make the generalisation inaccurate.
(i) 70% of full-time Macquarie University students work more than 10 hours a week in paid employment.
(ii) Most domestic cats live beyond the age of 12.
(iii) 95% of people like participating in surveys.
(iv) Most Australians believe that men work harder than women.
(v) 60% of Australian prisoners say that they are unlikely to re-offend.
for luxury cars
Motivation consigns to the processes that cause people to behave as they do. Motivation take places when require is aroused that the consumer wishes to satisfy. Once a necessitate
Post purchase evaluation The EKB model was additional developed by Rice (1993) which suggested there must be a feedback loop Foxall (2005) further suggests the significance of
how do sociocultural, economic, legal and environment forces factor into conducting business in global marketing?
Once the alternatives have been evaluated the consumer is ready to make a purchase decision. Sometimes purchase intention doesn't result in an actual purchase. The marketing organi
Question: You are appointed as the Group Marketing Director of a renowned hotel group. Your task is to develop a business plan to attract sales and achieve an occupancy rate of
The basic aspects to be noted about the buying centre are that: --The influences across the centre can differ from one product category to another. --The composition itself
INTRODUCTION : You have learnt about export credit insurance in Unit 9. As you know, export business involves exchange of currency of one country for that of another country. This
Q. Illustrate feedback stage in organisational buying? The feedback stage: This stage is anxious with the establishment of order routine performance feedback and so on and henc
Can you break down segmentation in simpler terms?
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