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I need help in answering questions 4 a & 4b. Q4a : 400 words Q4b :400 words Please provide 3 references, (APA format) My TB is Marketing Management by Philip Kotler & Kevin Kell
Customer Relationship Management Customer relationship management (CRM) has been described narrowly as a customer database management activity. Customer relationship manage
types of corporate branding?
What are the advantages of licensing in marketing? Licensing comprises little involvement and expense. The simply cost is signing the policing and agreement its implementatio
What are the product levels in marketing? Product Level in Marketing: Marketers require to think through five level of product when planning its market giving as each lev
where you want to go in life and how you are going to get there by using social media?
What is concept of Position against Competition Strategy? Position against Competition: Many more times, success for a company’s strategies comprises looking for weak po
Product item: product item means a specific product of the certain specifications and may be distinguish from the other product, or brands. A particular brand of a product is a pr
International Bonds and Markets (a) Calculate both Macaulay and modified durations of the 8-year, 8.5% coupon bond given a flat yield curve a 10%.
henry assael model of buying decision behaviour along with the diagram
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