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the importance of branding for marketing company in this case M&C Saatchi and a non-marketing company in this case Coca Cola.
Define the Strategy Development Phase in brief. Phase Strategy Development Phase: If you already know your competitors and target market, you are capable to start creatin
Give a success story of marketing a goods in which a supplier has been dependable.
Question 1: (a) Critically assess the usefulness of databases for a firm using multi-level direct marketing channels. (b) Describe how a database enables a firm to identi
Idea Screening In the new-product development process, the second step is idea screening which involves screening new manufacture ideas to spot good ideas and discard poor ones
Two nights ago, an astronomer took a picture of a small portion of the sky containing 10,000 stars. Last night, the astronomer took a picture of the same portion of sky (containi
study the environmental & economical trends prevailing in Himachal & prepare a business plan for launching a new product
Write a short note on Test Marketing? New Product Development regarding altogether new products provides through several significant stages as specified below: a. Product De
Organizing sales promotion compagins 1. Identifying the requirement: the first requirement is to identify the specific requirement of the firm in resg orting to sales p
What are the components of value delivery? Use practical examples to illustrate your knowledge.
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