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Explain Henry Assael Model of buying decision behaviour along with the diagram”.
what is the relationship between 4ps of marketing mix?
critically analyse diesel''s marketing mix strategies
The constituents of the marketing communications mix Business-to-business markets have usually been quite specific in terms of the promotional tools and media used to target
what is test marketing? explain the various approaches that are followed by FMCG companies in test marketing.
how should shoppers'' stop develop its demand forecasts?
Question 1: a) Define market segmentation and briefly describe the different bases for segmenting markets. b) Expalin the benefts of targeting to a marketer. c) Explain th
Product specialization: Here the firm specializes in making a certain product that it sells to several segments. An example would be a microscope manufacturer that sells micr
Setting the advertising objectives: The advertising objectives must flow from prior decisions on the target market, market positioning, and the marketing mix. Advertising obj
I WANT TO KNOW THE ORGANIZATION FOLLOWS 7p''s concept
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