Frederick herzberg''s dual factor, Marketing Management

Assignment Help:

Explain the relationship between Frederick Herzberg's dual (two) factor motivation theory and job enrichment.

Hygiene factors contain pay, status, working conditions, rules and levels of supervision. If these are absent or poor (e.g. low pay, poor working conditions, restrictive regulations, high levels of supervision, etc.) dissatisfaction sets in and employees become demotivated. Positive hygiene factors by comparison may stop dissatisfaction but do not in themselves bring about motivation.

 •  Motivators are factors that satisfy (in Maslow's terms) mainly higher level requires such as recognition for doing a good job, a sense of achievement and opportunities for career advancement and/or responsibility, etc. Strong motivators can increase job satisfaction and, in turn, work place performance.

 


Related Discussions:- Frederick herzberg''s dual factor

Distribution, i want to know the type of distribution strategy that a compa...

i want to know the type of distribution strategy that a company specialising in major appliance like refridgeration and washing machines can use?

Product differentiation, P r o du c t Differentiation: Product ...

P r o du c t Differentiation: Product differentiation and product positioning are essential themes in the marketing strategy. Product differentiation is one of the basi

Important issue in tourism and hospitality marketing, Question : Compet...

Question : Competitive tourism and hospitality organisations strive to deliver a high level of service quality to their customers. As a Marketing Manager of one of these org

Illustrates the term pricing strategies, Illustrates the term Pricing Strat...

Illustrates the term Pricing Strategies? Pricing Strategies: As developing pricing strategies for the global market, one should consider the external and internal environ

Explain about marketing network in relationship marketing, Explain about ma...

Explain about marketing network in relationship marketing. Relationship marketing has the intend of building manually satisfying long-term relationships along with key partie

Increase in non commercial ads, Increase in Non commercial Ads: - These day...

Increase in Non commercial Ads: - These days a variety of non commercial ads are issued by government departments Social organizations for general public. For instance ad on awaren

Cnc programming and process planning, Plastics processing (a) In injec...

Plastics processing (a) In injection molding, shrinkage is defined by the difference in size of the molded part (at room temperature) and the size of the mold cavity. The moldi

Describe the concept of bank marketing, Question 1: (a) "The only typ...

Question 1: (a) "The only type of risk that that exists in the banking sector is credit risk". Do you agree? (b) Describe  the concept of bank marketing. Question 2:

Answer , explain the varius approaches that are followed by f m c g compani...

explain the varius approaches that are followed by f m c g companies in test marketing

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd