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The sampling frame is the list of all units comprising the population from which a sample is to be draw if the sampling frame is incomplete or inaccurate its use will give rise to this typed of error. For example consider the voter list as sampling frame. If a survey is to be undertaken to collect information from different sections of the society then the use of voters list will be inappropriate. This is because young below 18 years of age will be left out from the survey.
XYZ mini-mart is a well-established retail chain in Singapore or your country of your choice, selling grocery and household goods. Currently, it has 20 outlets and mostly they are
Designing of Two way cross-over 3500 Hz A two way is cross is designed in a net pattern with passive materials that separate the frequencies in a smaller region. A cross over s
Once the alternatives have been evaluated the consumer is ready to make a purchase decision. Sometimes purchase intention doesn't result in an actual purchase. The marketing organi
Prohibition of Export : Export of all goods either directly or indirectly to any place outside India other than Nepal and Bhutan is prohibited unless the exporter furnishes to the
Commercial Perspective : Trade between two business firms located in different countries begins with the conclusion of an export contract. Under the contract, the duty of the expo
Write a short note on survey methods. Answer Survey methods tend to be mainstay of marketing research in general. They tend to involve a structured questionnaire given to
Question: The developers of "Sonny Music? predict that their new service will be a success. Their prediction is based on their experience of launching an existing service. (
what will be the reaction of a buyer about this price changes?
Mention the importance of brand personality to the brands and identify the brand personality associated with the Parker pen
What are the numerous measures for reliability assessment of a scale? Answer Reliability in research relates to consistency of results over a period of time. A scale is ca
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