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The sampling frame is the list of all units comprising the population from which a sample is to be draw if the sampling frame is incomplete or inaccurate its use will give rise to this typed of error. For example consider the voter list as sampling frame. If a survey is to be undertaken to collect information from different sections of the society then the use of voters list will be inappropriate. This is because young below 18 years of age will be left out from the survey.
Q: Give a descriptive overview of organizational buying behavior? Ans: Selling strategies that objective the organisational customer and use the concept of the buying centre bu
Q: How Post Purchase behaviour of a consumer can be explained? Ans: Post-purchase behaviour engages all the consumers' activities and the experiences that follow the purchase.
what is reasrach mgt.
Q. Buying centre concept? Applying the buying centre concept The decision-making unit in a purchasing organisation consists of the buying centre. This is invented of the dec
Q. Explain the concept of product positioning? Ans : As rightly said by Al Ries with Jack Trout (who introduced the concept of Positioning in the early 1970's in their series
discuss the relationship between marketing communication and brand loyalty
1. What issues would need to be considered in choosing a sample to investigate each of the following claims? Give an example of a way a sample might be chosen which would be likely
REFUND OF CENTRAL EXCISE : Refund of central excise is an important fiscal incentive for export promotion. As you know, exports should not bear the burden of indirect taxes. Hence
What is causal designs Causal research is most appropriate when research objectives include need to understand the reasons why certain market phenomena happen as they do. To m
ORGANIZATION OF THE REPORT Once you have selected a research problem, design the study to conduct it, deciding on the variables, methodology and the study population, you actu
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