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The sampling frame is the list of all units comprising the population from which a sample is to be draw if the sampling frame is incomplete or inaccurate its use will give rise to this typed of error. For example consider the voter list as sampling frame. If a survey is to be undertaken to collect information from different sections of the society then the use of voters list will be inappropriate. This is because young below 18 years of age will be left out from the survey.
Q: How can you explain the concept of motivation and involvement? Ans: Motivation : Motivation demotes to the processes that cause people to behave as they do. Motivat
Is it possible to share some insight on various market segments in Indian mobile phone industry and their respective sizes
Problem formulation process mainly consists of studying situation environment hypothetical solutions or actions and choice of most appropriate course of actions. These studies can
Excise Rebate Policy : The scheme under which the Central Excise exemption or refund is provided is popularly known as Rebate of Central Excise. This scheme operates under Section
Q. How consumer behaviour is effected by attitude and attitude change? Attitudes Introduction . Consumer attitudes are a compound of a consumer's (1) beliefs about (2) fe
What are the limitations of marketing research? Answer There are two main limitations of marketing research. a. It can't provide decision directly. Marketing research c
What is Descriptive and Analytical Research Descriptive research comprise surveys and fact finding enquiries of several kinds. The major objective of descriptive research is d
This is caused when the information gathered is different from the information sought. For example respondents are asked to indicate whether they own a color television set,. Some
Q. Define the Sub-culture categories? A sub-culture is an identifiable cultural group, distinct which while following the dominant cultural values of the overall society as wel
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