Forecasting, Other Management

Assignment Help:
Forecasting Problem


Discussion Questions

1. Develop a forecasting model, justifying its selection over other techniques, and project attendance through 2007.
2. What revenues are to be expected in 2006 and 2007?
3. Discuss the school''s options.

Case Study (Southwestern University)

Southwestern University (SWU), a large state college in Stephenville, Texas, enrolls close to 20,000 students. The school is a dominant force in the small city, with more students during fall and spring than permanent residents. Always a football powerhouse, SWU is usually in the top 20 in college football rankings.

Since the legendary Bo Pitterno was hired as its head coach in 1999 (in hopes of reaching the elusive number 1 ranking), attendance at the five Saturday home games each year has increased. Prior to Pitterno''s arrival, attendance generally averaged 25,000 to 29,000 per game. Season ticket sales bumped up by 10,000 with just the announcement of the new coach''s arrival. Stephenville and SWU were ready to move to “the big time!”

The immediate issue facing SWU, however, was not NCAA ranking. It was capacity. The existing SWU stadium, built in 1953, has seating for 54,000 fans. The table below indicates attendance at each game for the past six years.

One of Pitterno''s demands upon joining SWU had been a stadium expansion, or possibly even a new stadium. With attendance increasing, SWU administrators began to face the issue head-on.

Pitterno had wanted dormitories solely for his athletes in the stadium as an additional feature of any expansion.

SWU''s president, Dr. Joel Wisner, decided it was time for his vice president of development to forecast when the existing stadium would "max out." The expansion was, in his mind, a given. But Wisner needed to know how long he could wait. He also sought a revenue projection, assuming an average ticket price of $30 in 2006 and a 10% increase each year in future prices.



Southwestern University Football Game Attendance, 2000-2005

2000
GAME

ATTENDEES OPPONENT

1 37,100 Baylor
2a 41,600 Texas
3 39,400 LSU
4b 25,200 Arkansas
5 37,100 USC

2001
GAME

ATTENDEES OPPONENT

1 36,200 Oklahoma
2a 41,300 Nebraska
3 38,500 UCLA
4b 24,300 Nevada
5 37,200 Ohio State

2002
GAME

ATTENDEES OPPONENT

1 34,700 TCU
2a 47,800 Texas Tech
3 42,100 Alaska
4b 26,400 Arizona
5 38,500 Rice

2003
GAME

ATTENDEES OPPONENT

1 42,700 Arkansas
2a 48,100 Missouri
3 44,600 Florida
4b 29,200 Miami
5 41,300 Duke

2004
GAME

ATTENDEES OPPONENT

1 43,600 Indiana
2a 49,100 North Texas
3 45,300 Texas A&M
4b 32,700 Southern
5 48,600 Oklahoma

2005
GAME

ATTENDEES OPPONENT

1 47,400 LSU
2a 51,200 Texas
3 46,500 Prairie View A&M
4b 35,200 Montana
5 48,700 Arizona State


(a) Refer to Homecoming games.
(b) During the fourth week of each season, Stephenville hosted a hugely popular Southwestern crafts festival. This event brought tens of thousands of tourists to the town, especially on weekends, and had an obvious negative impact on game attendance.



















Related Discussions:- Forecasting

Public-private-partnership, QUESTION a) Public sector projects are bein...

QUESTION a) Public sector projects are being resorted to on a public-private basis. Explain what is Public-Private-Partnership (PPP)? b) International financial institutions

Elements and principles of tqm, QUESTION 1 For the successful implement...

QUESTION 1 For the successful implementation of Total Quality Management (TQM) in any business setting, the latter must concentrate on the components, elements and principles o

Characteristic of integrated solid waste management, Q. Does fca acquire in...

Q. Does fca acquire into account all characteristic of integrated solid waste management? Yes. FCA is in relation to know all the actions that communities begin in their solid

What is fibre, Question 1) What is fibre? Explain classification of natura...

Question 1) What is fibre? Explain classification of natural fibers Question 2) Narrate the characteristics of Polyester fabrics Question 3) Write short notes on c

List the distinguishing characteristics of a project, QUESTION a) In th...

QUESTION a) In the day to day operations of the organisation daily activities are carried. Project management activities are also carried out in a planned manner. List the dist

Short-term decision-making problem, A company manufactures and sells a sing...

A company manufactures and sells a single product. The variable cost of the product is Rs 2.50 per unit and all production each month is sold at a price of Rs 3.70 per unit. A pote

Field sources - source of data, Field Sources: Include living persons ...

Field Sources: Include living persons who have the knowledge about or have been  in  intimate contact with  social conditions and changes over a considerable time. These Peopl

Social structures as a management tool, S ocial structures as a management...

S ocial structures as a management tool An understanding of the type of social structure which can take the responsibility of nurturing the learning, developing the competenci

Human resources development , HUMAN RESOURCES DEVELOPMENT This Unit d...

HUMAN RESOURCES DEVELOPMENT This Unit deals with Human Resources Development as a positive method to upgrade the employees abilities and capabilities enabling them to work to

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd