User Account

All Pages

Forecasting, Other Management

Assignment Help:
Forecasting Problem


Discussion Questions

1. Develop a forecasting model, justifying its selection over other techniques, and project attendance through 2007.
2. What revenues are to be expected in 2006 and 2007?
3. Discuss the school''s options.

Case Study (Southwestern University)

Southwestern University (SWU), a large state college in Stephenville, Texas, enrolls close to 20,000 students. The school is a dominant force in the small city, with more students during fall and spring than permanent residents. Always a football powerhouse, SWU is usually in the top 20 in college football rankings.

Since the legendary Bo Pitterno was hired as its head coach in 1999 (in hopes of reaching the elusive number 1 ranking), attendance at the five Saturday home games each year has increased. Prior to Pitterno''s arrival, attendance generally averaged 25,000 to 29,000 per game. Season ticket sales bumped up by 10,000 with just the announcement of the new coach''s arrival. Stephenville and SWU were ready to move to “the big time!”

The immediate issue facing SWU, however, was not NCAA ranking. It was capacity. The existing SWU stadium, built in 1953, has seating for 54,000 fans. The table below indicates attendance at each game for the past six years.

One of Pitterno''s demands upon joining SWU had been a stadium expansion, or possibly even a new stadium. With attendance increasing, SWU administrators began to face the issue head-on.

Pitterno had wanted dormitories solely for his athletes in the stadium as an additional feature of any expansion.

SWU''s president, Dr. Joel Wisner, decided it was time for his vice president of development to forecast when the existing stadium would "max out." The expansion was, in his mind, a given. But Wisner needed to know how long he could wait. He also sought a revenue projection, assuming an average ticket price of $30 in 2006 and a 10% increase each year in future prices.



Southwestern University Football Game Attendance, 2000-2005

2000
GAME

ATTENDEES OPPONENT

1 37,100 Baylor
2a 41,600 Texas
3 39,400 LSU
4b 25,200 Arkansas
5 37,100 USC

2001
GAME

ATTENDEES OPPONENT

1 36,200 Oklahoma
2a 41,300 Nebraska
3 38,500 UCLA
4b 24,300 Nevada
5 37,200 Ohio State

2002
GAME

ATTENDEES OPPONENT

1 34,700 TCU
2a 47,800 Texas Tech
3 42,100 Alaska
4b 26,400 Arizona
5 38,500 Rice

2003
GAME

ATTENDEES OPPONENT

1 42,700 Arkansas
2a 48,100 Missouri
3 44,600 Florida
4b 29,200 Miami
5 41,300 Duke

2004
GAME

ATTENDEES OPPONENT

1 43,600 Indiana
2a 49,100 North Texas
3 45,300 Texas A&M
4b 32,700 Southern
5 48,600 Oklahoma

2005
GAME

ATTENDEES OPPONENT

1 47,400 LSU
2a 51,200 Texas
3 46,500 Prairie View A&M
4b 35,200 Montana
5 48,700 Arizona State


(a) Refer to Homecoming games.
(b) During the fourth week of each season, Stephenville hosted a hugely popular Southwestern crafts festival. This event brought tens of thousands of tourists to the town, especially on weekends, and had an obvious negative impact on game attendance.

Related Discussions:- Forecasting

Mr. Vincent case study, Critically analyze Mr. Vincent''s reasoning?

Critically analyze Mr. Vincent''s reasoning?

Explain the bcg matrix, QUESTION 1 (a) Explain the BCG matrix (b) Yo...

QUESTION 1 (a) Explain the BCG matrix (b) You are required to discuss the limitations of the BCG matrix as a tool/technique used in formulating corporate strategy QUE

Institutional membership and deposit system, Institutional Membership: ...

Institutional Membership: Institutional membership is another potential resource in collecting documents. The library may enlist itself as member of learned societies and inst

Library binding - library management, Library Binding: A Historical Sketch ...

Library Binding: A Historical Sketch  Historically the purpose of binding has  been the preservation of the written word. Prior to  the modern book, the earliest library mater

Acquisition through donations - library administrations, Acquisition Throu...

Acquisition Through Gifts/Donations: Gifts and donations constitute an important source acquisition of reading materials in a library. Many a library has benefited enormously

Treasury management, Treasury Management explain the objective of treasury ...

Treasury Management explain the objective of treasury management as "the management of an organisation's cash flow, its borrowings and its investments, in such a way as to contro

Importance of the rooms divisions department, Question 1: With the help...

Question 1: With the help of a departmental organization chart explain in detail the functions and importance of the Rooms Divisions Department and its relationship with the o

Efficient market hypothesis, QUESTION (a) (i) Discuss the empirical evi...

QUESTION (a) (i) Discuss the empirical evidence in relation to weak form market efficiency (ii) Explain fully how you would conduct a test of semi-strong form of the Efficie

Categories of information in social sciences, Categories of Information in ...

Categories of Information in Social Sciences  It would be useful, particularly in social sciences, to group information into three categories:  •  Statistical Information

Manufacturer''s authorization certificate, The Section ‘Instructions to Bid...

The Section ‘Instructions to Bidders' in the Bidding Documents for Procurement of Goods through Open Advertised Bidding is meant to guide the Bidders in submitting responsive bids

Write Your Message!

Captcha
Order Assignment

Featured Services

Order Now

Popular Subjects

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +91-977-207-8620

Phone: +91-977-207-8620

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd