Forecasting, Other Management

Assignment Help:
Forecasting Problem


Discussion Questions

1. Develop a forecasting model, justifying its selection over other techniques, and project attendance through 2007.
2. What revenues are to be expected in 2006 and 2007?
3. Discuss the school''s options.

Case Study (Southwestern University)

Southwestern University (SWU), a large state college in Stephenville, Texas, enrolls close to 20,000 students. The school is a dominant force in the small city, with more students during fall and spring than permanent residents. Always a football powerhouse, SWU is usually in the top 20 in college football rankings.

Since the legendary Bo Pitterno was hired as its head coach in 1999 (in hopes of reaching the elusive number 1 ranking), attendance at the five Saturday home games each year has increased. Prior to Pitterno''s arrival, attendance generally averaged 25,000 to 29,000 per game. Season ticket sales bumped up by 10,000 with just the announcement of the new coach''s arrival. Stephenville and SWU were ready to move to “the big time!”

The immediate issue facing SWU, however, was not NCAA ranking. It was capacity. The existing SWU stadium, built in 1953, has seating for 54,000 fans. The table below indicates attendance at each game for the past six years.

One of Pitterno''s demands upon joining SWU had been a stadium expansion, or possibly even a new stadium. With attendance increasing, SWU administrators began to face the issue head-on.

Pitterno had wanted dormitories solely for his athletes in the stadium as an additional feature of any expansion.

SWU''s president, Dr. Joel Wisner, decided it was time for his vice president of development to forecast when the existing stadium would "max out." The expansion was, in his mind, a given. But Wisner needed to know how long he could wait. He also sought a revenue projection, assuming an average ticket price of $30 in 2006 and a 10% increase each year in future prices.



Southwestern University Football Game Attendance, 2000-2005

2000
GAME

ATTENDEES OPPONENT

1 37,100 Baylor
2a 41,600 Texas
3 39,400 LSU
4b 25,200 Arkansas
5 37,100 USC

2001
GAME

ATTENDEES OPPONENT

1 36,200 Oklahoma
2a 41,300 Nebraska
3 38,500 UCLA
4b 24,300 Nevada
5 37,200 Ohio State

2002
GAME

ATTENDEES OPPONENT

1 34,700 TCU
2a 47,800 Texas Tech
3 42,100 Alaska
4b 26,400 Arizona
5 38,500 Rice

2003
GAME

ATTENDEES OPPONENT

1 42,700 Arkansas
2a 48,100 Missouri
3 44,600 Florida
4b 29,200 Miami
5 41,300 Duke

2004
GAME

ATTENDEES OPPONENT

1 43,600 Indiana
2a 49,100 North Texas
3 45,300 Texas A&M
4b 32,700 Southern
5 48,600 Oklahoma

2005
GAME

ATTENDEES OPPONENT

1 47,400 LSU
2a 51,200 Texas
3 46,500 Prairie View A&M
4b 35,200 Montana
5 48,700 Arizona State


(a) Refer to Homecoming games.
(b) During the fourth week of each season, Stephenville hosted a hugely popular Southwestern crafts festival. This event brought tens of thousands of tourists to the town, especially on weekends, and had an obvious negative impact on game attendance.



















Related Discussions:- Forecasting

Definition, what is the definition for stock exchange

what is the definition for stock exchange

Suggest five smart objectives for the commission, QUESTION a) Mintzberg...

QUESTION a) Mintzberg argues that the word "strategy" has been used implicitly in different ways and provides five definitions. Elaborate on these definitions of strategy b)

Model which supports enterprise project management, M odel which supports ...

M odel which supports EPM Enterprise project management is an optimistic trait of the organisation that changes the way business is conducted through projects. A replica of an

Organisation - library management, Organisation: In an open access lib...

Organisation: In an open access library which allows users to browse, choose and select books of their interest, shelf organisation and arrangement of books are of primary imp

Sewing and collation - library bindings, Sewing and Collation - library bin...

Sewing and Collation - library bindings: Reinforced new books which conform to A.L.A. standards, shall be designated as follows: Resewed and reinforced in class `A' cover o

What is the significance of fca for communities, Q. What is the significanc...

Q. What is the significance of fca for communities that bond out all of their solid waste management services? Unless a community is completely out of the business of solid was

Outline the organisational and behavioural factors, Question 1: Describ...

Question 1: Describe what is meant by ‘skilled-based', ‘rule-based' and knowledge-based behaviour. Explain in each case how these operating levels can give rise to human error

Instructional leadership, 1. What instructional technology and techniques i...

1. What instructional technology and techniques increase student achievement? 2. Does single-gender education increase student achievement? 3. Does class size impact student achiev

Fiction - binding policy for libraries, Fiction: Fiction needs most ca...

Fiction: Fiction needs most careful consideration in view of heavy demand and use and its ephemeral nature. Still its heavy use  may prompt librarians to decide  on binding, b

Constraints - requirements of resource sharing library netwo, Constraints ...

Constraints There are a number of constraints under which resource sharing networks must operate. Some of these are briefly discussed in this section. Of course, these constra

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd