Five major developments that have led to globalisation, Marketing Management

Assignment Help:

Describe briefly FIVE major developments over the past twenty years or so that have led to globalisation.

Improved transportation

Transportation systems, especially rail, shipping and air travel have improved. More goods than ever can now be moved relatively easily, rapidly and cheaply from where they have been formed to countries and regions where they are consumed.

Low cost efficient communication systems 

Advances in, and the subsequent spread of, latest technologies have revolutionised international communications and confident the development of global patterns of production and consumption.

Increased movement of capital and technology 

Simpler access and cheaper transport has led to enhanced movements of capital and technology across borders. Inevitably, this has, in turn, impacted on local cultures, knowledge sharing and learning as people travel further.

Production efficiencies 

The development of industrial and agricultural production processes by greater automation and improved methods has reduced reliance on labour for basic agricultural and production requires. This has led to a redeployment of people to satisfy global consumer requires and needs.

Improved financial systems 

The efficient and safe transfer of funds from the buyer to the seller is necessary and so improvements in the financial systems have been significant in developing international trade. There has been an huge expansion of international financial markets.

Emergence of BRIC economies 

There has been a large enhance in foreign direct investment (FDI) flowing to developing and transition economies. The emergence of the BRIC economies  

 


Related Discussions:- Five major developments that have led to globalisation

Marketing mix, critically analyse diesel''s marketing mix strategies

critically analyse diesel''s marketing mix strategies

How will the manufacturers achieve customer loyalty, The motor car retail i...

The motor car retail industry is one that is always facing numerous challenges. For car dealer businesses to survive, they must clearly demonstrate to consumers that they represen

Explain about effect on distribution cost, Q. Explain about Effect on Distr...

Q. Explain about Effect on Distribution cost ? Production cost is one feature of cost picture the other aspect is distribution cost. Expenditure higher amounts on advertising

Explain about the tangible goods, Explain about the Tangible Goods   ...

Explain about the Tangible Goods   Most goods, whether these are industrial goods or consumer goods and whether these are durable or non-durable, fall in this category as the

Pricing strategies , detail note on pricing strategies of any product

detail note on pricing strategies of any product

Branding, The Boeing Company makes a number of different types of aircraft ...

The Boeing Company makes a number of different types of aircraft for the commercial airline industry, e.g., the 727, 747, 757, 767, and 777 jet models. Is there any way for Boeing

New products development process, New products development process: Id...

New products development process: Idea generation: the development of the new product starts with a generation of new ideas. There may be a number of sources of the ideas gen

How they are manipulated to achieve competitive edge, Question 1: McCar...

Question 1: McCarthy (1960) formulated the concept of 4Ps- Product, Promotion, Price and Place marketing mix. For several years these were the principal foundation on which

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd