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Name FIVE factors that can influence an individual when deciding whether or not to purchase a product.
The degree to which the product satisfies a need or a want.
The social influence of others impacts upon an individual's buying habits.
The relevance of the purchase.
The influence of frequency of purchase.
The influence of new product features.
marketing strategy of arrorw shirts
taking an example of a new company, create a simple marketing system that helps to enhance the sales of your organisation.
Discuss about the Holistic Marketing approach of marketing. The Holistic concept is depends on the design, implementation and development of marketing activities, processes and
Wants, needs and demands Needs: Human needs are the most fundamental concept underlying marketing. A human need is a state of felt deficiency. 1). Humans have many comp
What is lead evaluation in personal selling process? Lead evaluation: All the processes used for lead generation may not be authentic. Marketer must concentrate on whethe
New product development: once a company has carefully segmented the market, chosen its target customers, identified their needs, and determined its market positioning, it is bette
Characteristics of Sellings oriented concept of marketing, Marketing Management
Identify and briefly describe four trends in the macro/market environment that will have or recently had an influence on the selected industry.
Utility of the product life cycle 1. As forecasting tool: the study of product life cycle is an important tool for sales forecasting its study foretells that problems a
various approaches of test marketing
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