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Who performs appraisals
The marketing team presents a children's cereal brand manager with "Less Sugar" ad campaign for three of her brands. Large print and dynamic type on the package exclaiming "75% LES
1. Can the balanced scorecard framework also incorporate benchmarking and the theory of constraints? 2. What's a constraint? 3. Consider your own goals and the resources an
Q: What is operations management? A: Operations management is the planning, organising and control of systems which produce goods and services. It is one of the most important
Is B2B marketing really any different than B2C marketing? Many believe that B2B marketing may actually be much more manageable than B2C marketing. How do you feel about that percep
possible quesstions of plant layout
Mary has a City Credit Card (CCC) and has run up a $13,000 debt. She calls the company and explains that she can't pay the full amount, but will be willing to pay $10,000 if they w
Do you think Diet Coke could have been repositioned to change consumers' perceptions of it enough to be considered a drink equally appealing to men? Why or why not?
What is really being marketed (want satisfied), and who is the target market? 1. Golf equipment 2. College textbook 3. Beauty salon 4. Mouthwash
A machine shop has two machines, M1 and M2. Four jobs A, B, C, and D need to be processed through machines M1 first and M2 second. Job A will take one hour on machine M1 and three
Your friend shows you some books he took from the bookstore without paying for them. When you question him about it, he says, "Sure I took them. But I'm no different than anybody e
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