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a) Explain what you understand by ‘Branding'?
b) A ‘Corporate identity' is often viewed as being composed of three parts; state them giving two examples of each.
c) ‘Corporate Identity Management' is very important for a company such as McDonald's Corporation which is the world's largest chain of hamburger fast food restaurants. Explain what you understand by ‘Corporate Identity Management'.
d) Provide three reasons why it is very important for McDonald's Corporation to adopt such type of management.
e) Describe the main difference between the ‘brand identity' and the ‘brand image' of an organization.
f) ‘Corporate branding' is making the promise of quality products, service and delivery to customers. State and briefly describe three other types of branding.
Based on its Net Present Value (NPV), should the following project be accepted? Please assume a discount rate of 10%.
Judges Mauritius Co Ltd imports spare parts for cars from Dubai on a letter of credit basis, payable 60 days from ‘bill of lading' issue date. Each letter of credit is valid for 90
you buy a car for ths 10000000 to be repaid in 3 years, with annua interest of 12%. preapare a loan amortization table
What is American Financial Group WACC?
a firm wishes to maintain an internal growth rate of 6.5% and the dividend payout ratio of 25%. The current profit margin is 6%, and the firm uses no external financing sources. Wh
calculate pv
#Minimum 100 words accepted#
I need the El Cap climbing company corporate finance graded project
Measuring the Behaviour of Stock in the Estimation Window and the Event Window As its name implies, the estimation window is used to estimate a model of the stock's returns un
Baobab rolling mills owns a lathe machine which was purchased 10years ago at sh. 75 million. The machine had an expected life of 15 yrs at the time it was purchased, and management
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