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a) Explain what you understand by ‘Branding'?
b) A ‘Corporate identity' is often viewed as being composed of three parts; state them giving two examples of each.
c) ‘Corporate Identity Management' is very important for a company such as McDonald's Corporation which is the world's largest chain of hamburger fast food restaurants. Explain what you understand by ‘Corporate Identity Management'.
d) Provide three reasons why it is very important for McDonald's Corporation to adopt such type of management.
e) Describe the main difference between the ‘brand identity' and the ‘brand image' of an organization.
f) ‘Corporate branding' is making the promise of quality products, service and delivery to customers. State and briefly describe three other types of branding.
Motown Manufacturers are involved in the manufacturing of zips, buttons and sewing needles. they need to automate their plant (at a cost of R1 100 000) as a result of a sharp incre
Source of short term finance
The stock price of Jenkins Co. is $53. Investors require a 12 percent rate of return on similar stocks. If the company plans to pay a dividend of $3.15 next year, what growth rate
Flower stands whose beneficial life spans a period of eight years was purchased on 1 August 2011 for $12,000. It can be sold as scrap for $2,000. The business has a financial y
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Seattle Health Plans currently uses zero debt financing. Its operating income (EBIT) $1 million, and it pays taxes at a 40 percent rate. It has $5 million in assests and because
You have ten million dollars to allocate across two projects, code named 'Wombat' and 'Marmot.' Both projects are somewhat scalable, in that you could potentially invest as much (u
A? The effect of incorrect recognition of revenue on financial reportssk question #Minimum 100 words accepted#
What will happen to the required rate of return (SML) if the following events occur: a) Inflation expectations increase b) Investors become more risk averse c)
Syfy is considering investing in a project with the following details. The initial cost of investing in equipment is estimated to be Rs1,200,000. However, the project is deemed to
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