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(a) Define the term Public Relations as per the British Institute of PR and explain the relevance and interdependence of
i. PR and marketing and
ii. PR and advertising. (b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, explain on the steps required for activating a PR campaign. Use a relevant example to explain the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Question 1: a. What are the traditional measures of development? b. What are the basic characteristics of the least developing nations? c. According to Denis Goulet, what
CHARACTERISTICS OF RESEARCH TOOLS: An ideal measuring instrument is one which results in measures that are relevant, accurate objective, sensitive and efficient. Measures wh
INDIVIDUAL ASSIGNMENT BDS2874 – MANAGEMENT DECISION SCIENCE INSTRUCTIONS TO STUDENT 1. This Assignment is an Individual Assignment and consists of 7 pages including c
difference between quality issues and quality models
QUESTION 1 You have recently been appointed as consultant in a company to review its vision and mission statements. Your first task is to introduce the subject to top managemen
Inter-Library Loan (ILL) System of Online Computer Library Centre (OCLC): The Inter-Library Loan (ILL) system of OCLC is world's largest online computerised ILL system used by
C ultivating communities of practice In an organisational life, the CoP has been readily accepted by people. It will flourish irrespective of whether the organisation recognis
statistics are not mainly the records of the past but they are useful in the planing of the future. Discuss the statement and explain the role of statistics in economic planning.
The composition of solid waste from a residential community is as follows: Component Percent by weight Combustibles ---
Microform Catalogue: In microform catalogue, entries are greatly reduced and printed upon a film or fiche. The microform cannot be read by naked eyes. A suitable microform rea
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