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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Uses Maps and atlases are used by common men as well as specialists both for work and pleasure. Varied uses of maps and atlases depend on their types. We shall first describe
five to make a displeased student to patonise a school canteen
List the various reasons in Organization xyz , which lead to its development
Sample and Sampling The sample represents the population of those critical characteristics you plan to study. In other words, if the sample is representative of th'e pop
Forecasting Problem Discussion Questions 1. Develop a forecasting model, justifying its selection over other techniques, and project attendance through 2007. 2. What revenue
role of managerial economist
Conflicting Factors: Demand, supply and finance are the three major factors governing collection development. Both demand and supply will be increasing while finance will be a
Participative Management Umbrella term encompassing management methods where employees share a significant degree of decision-making power with managers. These include MBO, con
Question 1: i) What are eurosecurities? ii) Assess the reasons for the growth in eurosecurities markets and discuss the implications of these markets for international ban
Communities of Practice Differ and Structure Though a neighbourhood is called a community, not every community is called Community of Practice. Similarly, not everything which
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