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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Functions of library classification : Functions of library classification can be summarised as follows: i) Library classification helps to arrange documents in a systemati
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Observation Sampling Technique: Since it is usually impossible to observe behaviour for extended period of time because of fatigue and boredom one must plan how and when t
C ontract close-out: Contract close-out begins with checking for physical completion, i.e., whether all services have been performed and products delivered. Closeout
Question 1 Discuss the various dimension of Quality Question 2 a. Discuss Taguchi's contributions. b. Explain Quality Loss function Question 3 What are Q
Methods Following is a brief description of the prevalent methods of stock taking. Stock Verification by Accession Numbers: The accession numbers of the books from t
Library catalogue code: A library catalogue code, one or two of which (for, there are a score of the them), as you may have surely become familiar with to some extent, can be
Question 1 Explain the role of information in decision making Question 2 Explain how businesses can gain competitive advantage from managing information Question 3 Expla
Question 1 Explain the various principles of Quality Management Systems Question 2 Explain scope and goals of ISO/TS 16949 Question 3 Explain the procedures and benefits
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