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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Patents Patents are an important source of information. Various primary and secondary journals publish information regarding current patents in specific subject fields. Offi
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Question 1 What is change management? Explain the importance of change management Question 2 Define Organisational Life Cycle. List and explain the stages in organizational L
Question: (a) What, according to you, are the essential elements of an effective ergonomic program? State the reasons for establishing such a program at a place of work. (b
Information Systems Implementation 1. Will implementing SAP R/3 across the entire PCD division provide the division with a competitive advantage? Justify your answer carefull
QUESTION 1 You are required to (i) explain the concept of benchmarking (ii) identify and write short notes on the step involved in a benchmarking exercise QUESTION 2
Question (a) A plastics manufacturer has 1200 boxes of transparent wrap in stock at one factory and another 1000 boxes at its second factory. The manufacturer has orders for th
Steps for shopping (works/goods) Now that we are aware of the requirements for shopping, let us understand the steps involved in shopping: 1. Issue requests for quotation
DOCUMENT DELIVERY SERVICE .WORLD SCENARIO: Earlier libraries and information centres had no capability to deliver the documents other than to buy them from the publishers, dis
CONTENT OF A WRITTEN REVIEW: Bibliographic material and important information from sources may be recorded on note book, to keep a records of reference used for study.
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