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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
ALA Rules : American Library Association. ALA Catalog Rules: Author and Title Entries. - Prel 2nd ed. - Chicago: American Library Association, 1941. Within two decades of
Question : (a) Examine how a feasibility study can be used by a Hospitality Manager. (b) Briefly describe what aspects should be considered in a feasibility study. (c) Co
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Question 1 What is TCO (total cost ownership)? List the common task in IT system management. Discuss each task in detail Question 2 Explain people process technology appro
Administration of Interview Schedule: Rules for Interviewing Fix-up the Appointment: Interviewer should fix up the data and time of interview with the subjecthn
Sensitivity and Appropriateness: Sensitivity refers to the capability to detect changes or differences when they to occur. Often, multimodel measurements are made becau
Disadvantages: When subscribed through an agent, it will not be possible to correspond with the publishers regarding the missing issues of periodicals in the absence of detail
QUESTION 1 Failed organizational change initiatives leave in their wake cynical and burned out employees making the next change objective even more difficult to accomplish. Dis
Physiological measurement: Physiological Measurement can be classified as In Vivo and In Vitro. In -Vivo includes measurements of those which are performed directly withi
Differentiate between Historigrams and Histogram
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