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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Allocating Funds: Finance is the most important factor in document selection. Proper planning of finance is basic to good acquisition work. Every library works according to
Question: (a) Selection of Consultant; (i) Give the reasons why an Expression of Interest may be required as a first step in the Procurement of Consultancy services. (ii
M e t r i cs Metrics is defined as the measurement to determine the degree of the conformance to the specifications. This measurement allows the organisation to improv
R Chart In this part we are going to look at control charts which are directed towards monitoring the variability in case of individual characteristics like the variability in
what do you understand by Stacking
Question: (a) There are different types of advertising strategies adopted by Organizations in order to increase their sales force. The strongest advertising strategies
Demerits of dictionary catalogue: The alphabetical arrangement of entries in one sequence is at once the strength and weakness of a dictionary catalogue. The subject entries g
Let us review some questions that as a negotiator you can face while conducting a negotiation and the considerations to find answers to these questions: Framing the opening
Question 1: (a) Describe the concept of "modelling' as applied in educational administration. Analyze this concept with respect to the synoptic and the incremental models of po
Purchase and Buy Decision The project manager or the production manager of a project has to decide whether to buy or make a part, so that it is available at the right schedule
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