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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Geometry of Regression Since graphical portrayal brings an added dimension to the understanding of the regression line we will go through the regression line for various values
The purpose of this assignment is to develop learners' ability to relate the current relevant principles, concepts and theories of compensation management with their professional p
Sewing: Before sewing, the pages of a books must be pressed firmly, to expel air and also to crease the folds of the sheets. Books are to be trimmed before sewing. There are
What are the three approach to the short-term financing problem and provide relevant examples for each ?
Types of Reference work: a) The conservative approach is based on the fact that the users should be instructed on how to use books and libraries rather than on delivery of inf
Contract Performance Here let us see the final stages of completion of a contract. M onitoring You should closely monitor the performance of the consultant. This could
‘The overall objective of debt management is to minimise the cost of borrowing to the organisation.' Required: I. Explain factors which need to be taken into account, other t
Problem 1 Strong employee relations equals solid organizations. Companies that interact effectively with workers financially outperform those that don't. Identify and descri
Collation: Collation is the first task in the binding processes. All the parts and the pages of a volume have to be correctly sequenced. In the case of periodicals, collation
Measures to Minimise Book Losses: Steep rise in cost of books, ill-organised Indian book market which makes replacement of lost material difficult, dependence on foreign pu
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