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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Card Catalogue Cabinet -library furniture-library management This is perhaps the most important piece of equipment in a library used frequently by both the library staff and t
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Question: (a) Selection of Consultant; (i) Give the reasons why an Expression of Interest may be required as a first step in the Procurement of Consultancy services. (ii
Public Catalogue -Circulation Area in library building in library management Public catalogue is the key to the document collection in a library and frequently used by the re
Physiological measurement: Physiological Measurement can be classified as In Vivo and In Vitro. In -Vivo includes measurements of those which are performed directly withi
Problem: a) Authentication is the mechanism whereby a system securely identifies their users. Authentication system provides answers to the following questions: - Who is t
Question 1 Communication is the lifeblood of a business organisation. Explain the role of communication in Business. What are the various barriers to communication? Meaning
Implement a successful conservation programme: To implement a successful conservation programme, the staff must know: The nature of base materials and manufacturing
Comparative and Evaluative Survey: Comparative Survey: Let us suppose, you wish to compare the "perceived needs of rural and urban women in order to find similarities
Categories, Facets and Isolates: A solitary, unattached idea, which cannot be further, subdivided, and by itself it cannot form a subject, is called an isolate. For example, t
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