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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Steps for shopping (works/goods) Now that we are aware of the requirements for shopping, let us understand the steps involved in shopping: 1. Issue requests for quotation
Shelf Arrangement: Once the library has a taken decision on the number of sequences in which the total collection is to be organised the material in the shelf in each sequence
how would you judge the potential profit of Bajaj Electronics on the first year of sales to Booth Plastics and give your views to increase the profit
Acquisition Through Exchange: Acquisition through exchange is another mechanism by which Collection Development can take place. Of course, it goes without saying that the libr
Question: 1. (a) What do you meant by Maintenance strategy? (b) Name common Strategies and briefly explain them. (c) What are the steps that can be taken to improve
Problem: (i). Define the term ‘ecosystem' (ii). What are the three major ecosystems in the tropical marine environment. (iii). State and explain four main ecological
Question 1: (a) Describe the term "quality" within the hospitality industry and explain on what it stresses and how it influences an organization. (b) Introduce the concept
WHOM DO YOU THINK RAJENDER WILL EAT WITH?WHY?
Conventional Shelving: As you may have observed in most libraries, books are kept on open shelves which are usually arranged in parallel rows with passages from 75 to 80 cm
Procedure: The actual process of document selection may be initiated in different ways. The acquisition staff take note of the desirable items and present them to the subject
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