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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Question 1 Well thought sponsorship will be a powerful positioning device in the hands of Public Relations Practitioners. Discuss. Question 2 "It is more difficult to f
Stack Guides: Guides are to be put up at different places in the library in order to enable a user to find his/ her way into different parts of the library with minimum of ass
QUESTION 1 When one considers an ordinary organizational culture alongside a Total Quality Management organizational culture, some clear differences can be identified Based
HRD IN. INDIAN LIBRARIES AND INFORMATION CENTRES HRD as discussed in this Unit may seem to be somewhat irrelevant to the conditions prevailing in Indian libraries and informa
Libraries as Facilitators: The libraries are no longer passive observers of users trying to find their ways in libraries to locate what they want and are no more considered as
During the analysis of a process that was evaluated, a situation arose where it was seen that the variability of the data points collected was non-random on several occasions, i.e,
Question 1 Strong employee relations equals solid organizations. Companies that interact effectively with workers financially outperform those that don't. Illustrate five m
Classification Scheme: A scheme of classification is but a tool in the hands of the library to organise subjects and to serve them out in an efficient way. Therefore, it is ne
Question: (a) What are the basic components of inventory? (b) Name the steps for finding the optimum inventory. (c) What are the assumptions for the Economic Order Quanti
Location Site -Preliminary Considerations of Library building-library managment Location is important for homogeneous services, site selection and choice of community, reg
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