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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Contract Performance Here let us see the final stages of completion of a contract. M onitoring You should closely monitor the performance of the consultant. This could
Q. Does FCA acquire into account the environmental, health, and social costs of msw management? Ans. No. FCA do not account for these types of expenses. Noise, for instanc
Question : (a) What are the skills required from change agents in order to manage the different kinds of change effectively? (b) What are the four basic change management st
Question : Advertising is a form of communication intended to persuade an audience (viewers, readers or listeners) to purchase or take some action upon products, ideas, or serv
S t rategy-Implementing and strategy-making value The CoP gives value through the ability to develop the new strategies as well as implement the existing ones. The CoP, on th
QUESTION Today, there are a wide variety of tools and techniques that have been designed to help companies and their people produce their products better and more efficiently.
QUESTION a) Public sector projects are being resorted to on a public-private basis. Explain what is Public-Private-Partnership (PPP)? b) International financial institutions
S pontaneous or intentional Most of the Communities of practice begins without any intervention or the development effort from the organisation. The members spontaneously join
Question 1 Strong employee relations equals solid organizations. Companies that interact effectively with workers financially outperform those that don't. Illustrate five m
QUESTION 1 (i) Why ethics is important in procurement? (ii) How a public official involved in planning or conducting public procurement proceedings or contract administratio
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