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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
WHAT IS A RECORD FORMAT THAT DIVIDES THE RECORD INTO SECTIONS?
Question 1: Heat and noise are important factors for productive work inside the work premises. Describe, in details, how you would control these factors at the workplace to inc
Question 1 i) Discuss managing quality transformation in organisation ii) Explain the concept of quality in manufacturing & services Question 2 Explain the different step
Question: (a) What do you understand by the term ‘An Organization'? (b) Differentiate between ‘A Formal Organization' and ‘An Informal Organization' (c) List three fac
what would you suggest to avoid delays in dispatch of products
Question: (a) What are the basic components of inventory? (b) Name the steps for finding the optimum inventory. (c) What are the assumptions for the Economic Order Quanti
Question 1: (a) Describe the five principles of bureaucratic management put forward by Max Weber. (b) Elaborate on the advantages and disadvantages of bureaucratic manageme
statistics are not mainly the records of the past but they are useful in the planing of the future. Discuss the statement and explain the role of statistics in economic planning.
The Integrated Management Project is designed to: develop your capability to think and act strategically test your ability to apply the concepts taught and techniques le
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