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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Supplies The supplier is responsible for the delivery of goods/services that are ordered/contracted to him as per the order. However, purchaser has to ensure the goods are del
Classified Part It is the arrangement of entries of documents by class number that gives the systematic and structured display of subjects in a classified catalogue. It maps
Question 1 Discuss the role of entrepreneurs in economic development. Why should the government help the entrepreneurs and in what way the Government can help? Question 2
QUESTION The potential relevance of the concept of a destination life cycle has been examined in a number of studies. The model has apparent potential to advance theory and pra
I dentifying customers Customer is responsible for communicating the project needs and also verifying that the requirements have been met at the project completion. The custom
Question 1 Discuss the stages of CRM implementation Question 2 Discuss CRM vendors in brief Question 3 The aim of BPR is to redesign and change the existing practices or
TYPES OF CATALOGUE: You have learnt the definition, objectives and functions of a library catalogue and the physical forms in which it exists, with their distinguished feature
Technical Section -Staff Activity Area of library building in library management As mentioned earlier, cataloguing, and classification are the principal technical activities
#Whom do you think Rajender will eat with?question..
Question 1 Describe the strategy planning tools of Ansoff matrix and BCG matrix Question 2 Describe the approaches used to screen projects Question 3 Explain any 3 par
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