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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
R easons for quality improvement The Quality Improvement helps the organisation to continuously improve the quality of the product or the service. The quality improvement can
SIZE OF SAMPLE: Large samples are more representative of the population of interest than the sinall samples. There are no specific rdes for determining the desired sampl
Acquisition Section-Staff Activity Area of library building in libraray management The acquisition work consists of selection, approval (by competent authority, Library commit
Primary Sources These are materials, which are the most authentic and original. They usually take the form of a a monograph, journal article, dissertation, report or a paten
Question: (a) What are the characteristics of a queuing system? (b) What are the implications of waiting lines? (c) List and explain briefly the most important factors to
QUESTION 1 The museums of today serve increasingly complex institutional missions and diverse audiences through their programs. Critically discuss and analyze the role of museu
QUESTION a) Define cost benefit analysis as used to appraise large public sector investments b) Compare and contrast cost benefit analysis with investment appraisal c) Ex
Question 1 What is pressing? Explain the purpose of the pressing Question 2 Write short notes on the CAD/CAM Question 3 Describe the meaning of following terms-
Meaning of Classification: Systematic grouping of entities (both abstract and concrete) to meet one's requirement is known as classification. Classification lies at the root o
The full lifecycle framework The objective of this section is to introduce the full lifecycle approach proposed by Berghout et al. (2002). This framework deals in an effectiv
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