Explain the term public relations, Other Management

Assignment Help:

(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of

i. PR and marketing and
ii. PR and advertising.

(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.

(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.

(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.


Related Discussions:- Explain the term public relations

Improve distance learning programmes, Question: "Web-based training is ...

Question: "Web-based training is part of the biggest change in the way our species conducts training since the invention of the chalkboard or perhaps the alphabet. The developm

E-banking and e-trading, a) In order for customers to use online banking se...

a) In order for customers to use online banking services, they will require to have for example a personal computer and an Internet connection. Their personal computer becomes thei

Local book suppliers and , Local Book Suppliers:  Every library has to...

Local Book Suppliers:  Every library has to depend on local booksellers for most of the supplies. Unlike the major outside book markets referred to earlier, local book shops d

Change owner, T he change owner The change owner is the person assigne...

T he change owner The change owner is the person assigned to essentially arrange and then make the approved changes to the system. The change owner is consulted about the foll

Aids to searching in opac, Aids to Searching   Subject searching in OPA...

Aids to Searching   Subject searching in OPAC creates certain problems for the users. Several OPACs have been developed to ease vocabulary selection and aid in searching. When

Major issues to consideration during strategy implementation, QUESTION 1 ...

QUESTION 1 Using appropriate examples from the hospitality industry illustrate how a company may benefit from integrative types of strategies QUESTION 2 Before executiv

Direct ordering with publishers and standing vendor method, Direct Ordering...

Direct Ordering with Publishers: Due to the inefficiency of local booksellers,  many a library has resorted to the practice of directly ordering with publishers or their local

Agreement - requirements of resource sharing library network, Agreements ...

Agreements The first agreement, obviously is the agreement to share currently owned materials (that is, to permit access to the holdings among partners), with protocols, limit

Need for project quality standards, N eed for project quality standards ...

N eed for project quality standards Project quality standard help the organisation in defining specific measurable objectives. The objective tells if the goals are being met a

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd