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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
QUESTION (a) Define the term 'Motivation' and explain its importance for organizational success (b) Reply ANY TWO of the following items- (i) Explain with the support of
D omain A community will be just a group of friends without the commitment to the domain. A domain is not just the group of people with connections but it is an identity which
Internet Shopping system: Project Name : Internet Shopping system Role : Leading the Team, Involved in Requirement Gathering, Estimation, System, System Design, Datab
resource management
Finishing: Finishing is the final process of making the binding more artistic and attractive. This includes: preparation of the leather covering imaginative design f
NEED FOR DEFINING THE PROBLEM Problem clearly stated is a problem half solved. A proper definition of research problem will enable you as the researcher to be on the track whe
Question 1: You have just been appointed as Food & Beverage Manager of a medium-size hotel. (i) Explain in detail the various areas you would check on the first week of you
LIBRARY EQUIPMENT IN PHYSICAL PLANNING OF LIBRARY IN LIBRARY MANAGEMENT Most of the equipment used in the library is standard office equipment, sometimes adapted library use.
Shifting and Reshifting Books: In order to take away the monotony of appearance of shelf arrangement and to introduced an element of novelty, books have to be reshuffled to
Question 1: (a) Explain and discuss in detail, the management functions that are expected of managers. (b) Using illustrations, show how any one dysfunction in the above ma
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