Explain the term - promotion, Marketing Management

Assignment Help:

Explain the term - Promotion

Promotion refers to process of informing and persuading the consumers to buy certain product. By using this process, marketers convey persuasive message and information to its potential customers. Main objective of promotion is to seek buyers' attention towards the product with a view to:

- arouse his interest in the product;

- inform him about its availability; and

- inform him as to how is it different from others.

Related Discussions:- Explain the term - promotion

Segmentation, How the marketers use demographic. geographic, psychographic,...

How the marketers use demographic. geographic, psychographic, buying behavior to help to satisfy customers?

How is an aging work force worked in demographic trends, How is an aging wo...

How is an aging work force worked in Demographic Trends? An aging work force: Several impacts of aging work are which the work force will before experience, reliable and

Second barrier of exchange in channels distribution, Illustrates the workin...

Illustrates the working of second barrier of exchange in channels distribution? The second barrier to smooth exchange procedure arises due to time of production and the time at

Himalaya shampoo, report writing 3000 words

report writing 3000 words

Tasks of marketing management in product life cycle, What are the tasks of ...

What are the tasks of marketing management according to Product Life Cycle? When according to Product Life Cycle (PLC) we need to plan our marketing strategy into strategic ter

Algebra.., x + 3y + z = 10 2x + y - z = 1 3x - 2y - 8z = -3

x + 3y + z = 10 2x + y - z = 1 3x - 2y - 8z = -3

Marketing analysis for business decisions, The assignment gives you an oppo...

The assignment gives you an opportunity to demonstrate your understanding of the importance of segmentation, targeting and positioning in today's highly competitive consumer market

Explain the societal marketing concept, Many managers view the purpose of b...

Many managers view the purpose of business as making profits, while others think that the purpose is being able to create and maintain a customer. From this perspective, a) Desc

What are the scopes of marketing research, What are the scopes of Marketing...

What are the scopes of Marketing Research? Scope of Marketing Research: Marketing research covers various aspects of marketing of goods, services and concepts. There are

Probability and combinations, To play a certain lottery, a person has to co...

To play a certain lottery, a person has to correctly select 6 out of 53 numbers, paying $1 for each six-number selection. If the six numbers picked are the same as the ones drawn

Write Your Message!

Name

Email id

Message

Verfication Code

User Account

All Pages