Explain the term - promotion, Marketing Management

Assignment Help:

Explain the term - Promotion

Promotion refers to process of informing and persuading the consumers to buy certain product. By using this process, marketers convey persuasive message and information to its potential customers. Main objective of promotion is to seek buyers' attention towards the product with a view to:

- arouse his interest in the product;

- inform him about its availability; and

- inform him as to how is it different from others.

 


Related Discussions:- Explain the term - promotion

Cisco, how is building brand in a business context different from doing so ...

how is building brand in a business context different from doing so in the consumer market?

Implementation of the waste-to-energy recycling plant, Question 1: Disc...

Question 1: Discuss the advantages and disadvantages of using: (a) An internal PR department. (b) Hiring an external PR consultancy service. Question 2: You are the

Explain about the sales promotion, Explain about the Sales Promotion S...

Explain about the Sales Promotion Sales promotion comprises numerous marketing techniques which are often used tactically to provide added value to an offering, with aim of ac

Old concept or product oriented concept of the marketing, Old concept or pr...

Old concept or product oriented concept of the marketing: There is the classical concept of marketing. According to this concept, marketing is a part of the production process

(a+b)2 formula, can anybody tell me where (a+b)2 is applicable in real worl...

can anybody tell me where (a+b)2 is applicable in real world

Describe the leavitts model of change, Question 1: (a) Describe the Le...

Question 1: (a) Describe the Leavitt's model of change affecting a knowledge culture. (b) What type of culture is needed at the individual and managerial level in order to

#title.culture and consumer behaviour., A firm is intending to operate acro...

A firm is intending to operate across a number of markets in the world.you have been hired to help them in finding consistent methods to analyse their cross culture markets.Using r

Analyze the economic & demograpic env. of himachal pradesh, study the envi...

study the environmental & economical trends prevailing in Himachal Pradesh & prepare a business plan for launching a new product

Service, is product a yype of service

is product a yype of service

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd