Explain the term - promotion, Marketing Management

Assignment Help:

Explain the term - Promotion

Promotion refers to process of informing and persuading the consumers to buy certain product. By using this process, marketers convey persuasive message and information to its potential customers. Main objective of promotion is to seek buyers' attention towards the product with a view to:

- arouse his interest in the product;

- inform him about its availability; and

- inform him as to how is it different from others.

Related Discussions:- Explain the term - promotion

Explain fully why and how government intervenes, QUESTION a) Explain fu...

QUESTION a) Explain fully why and how government intervenes in the foreign exchange market b) "Changes in the equilibrium exchange rate between a pair of currencies relies o

Steps involved in designing a channel system, Steps involved in designing a...

Steps involved in designing a channel system: Formulating the channel objective: Formulating the channel objectives is the first step in designing a channel system. The objecti

Distinguish between quantitative and qualitative research, Question: Ma...

Question: Marketing Research plays a crucial role in any company. However, Marketing research is a time consuming and expensive process and therefore, requires careful plannin

Discuss the retail pricing strategies, Question 1 Define e-tailing. Explai...

Question 1 Define e-tailing. Explain the future of electronic retailing Question 2 Explain the factors which are leading to the growth of retail sector Question 3 Descri

homework problem, A trapezoid midsegment measures 6. One of the bases meas...

A trapezoid midsegment measures 6. One of the bases measures 10. What is the measure of the other base? What rule makes this problem solvable

Pricing, how can we calculate pricing

how can we calculate pricing

Publicity, Publicity: publicity is a non -personal not paid stimulation of...

Publicity: publicity is a non -personal not paid stimulation of the demand of the product or services or business units by planning commercially significant news or editional comm

Marketing Strategy for market leaders, Explain Marketing Strategy for marke...

Explain Marketing Strategy for market leaders with example.

Formulate suitable strategy for the firm organization, Question: Dire D...

Question: Dire Dawa Food Complex Share Company is producing and marketing different food complexes to local as well as international markets. It is famous and well known whose

Differentiate holistic marketing and conventional concept, How holistic mar...

How holistic marketing concept is different from conventional concept? Holistic marketing is an approach to marketing which attempts to recognize and reconcile and the complexi

Write Your Message!

Name

Email id

Message

Verfication Code

User Account

All Pages