Explain the term - promotion, Marketing Management

Assignment Help:

Explain the term - Promotion

Promotion refers to process of informing and persuading the consumers to buy certain product. By using this process, marketers convey persuasive message and information to its potential customers. Main objective of promotion is to seek buyers' attention towards the product with a view to:

- arouse his interest in the product;

- inform him about its availability; and

- inform him as to how is it different from others.

 


Related Discussions:- Explain the term - promotion

What is granular disintegration, What is granular disintegration In dr...

What is granular disintegration In dry climates a yet another  mechanism operates much like frost action, in this process the ground water is drawn to the surface, which on ev

SOLVED paper MBA, How should shoppers Stop develop its demand forecasts?

How should shoppers Stop develop its demand forecasts?

Products element''s, Discuss briefly about product identification elements...

Discuss briefly about product identification elements

Assignment, explain the various approaches that are followed by FMCG compan...

explain the various approaches that are followed by FMCG companies in test marketing

Increase in non commercial ads, Increase in Non commercial Ads: - These day...

Increase in Non commercial Ads: - These days a variety of non commercial ads are issued by government departments Social organizations for general public. For instance ad on awaren

Marketing mix, Product Schovaswill offer for sale Low fat and low calor...

Product Schovaswill offer for sale Low fat and low calorie ice cream High fiber made with oatbiscuit Many fruity flavors Diet cake Cotton candy Pop corn The company will sel

Explain about the annual plan control in MIVE, Explain about the annual pla...

Explain about the annual plan control in MIEV. Annual plan control: This manuscript includes all the governments numerical goals and managerial objectives. This is in fac

Test marketing, various approches followed by FMCG companies in test market...

various approches followed by FMCG companies in test marketing

#title., what is test marketing?explain various approaches that are followe...

what is test marketing?explain various approaches that are followed by fmcg companies in test marketing.

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd