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Explain the term Open book management in shortly.
Open book management:
The practice of sharing financial and performance information is frequently considered to as open book management. This is larger than many human resource practices as this combines a number of practices as like profit sharing, employ of bonus, training workers to understand the business. This management generally combines generous bonuses beyond competitive base pay for broad groups of workers while the firm’s goal is attained.
Determine the importance of Product - Marketing mix Product refers to goods and services offered by the organisation. A pair of shoes, a burger, a lipstick, all are product
how cost structure influence o in pricing a product/
process involved in designing channels
a value change of a company
seal-dip pricing
Explain about the order generation in personal selling process. Order generation: This process is very significant one in the whole personal selling process. At this stag
what is test marketing? explain the various approaches that are followed by FMCG companies in test marketing.
Brand equity: to understand the dynamics of brand, Aaker provides a framework called equity. Brand equity refers to a "set of assets and liabilities of a brand, its name and symbo
suitable title for costco
Explain Henry Assael Model of buying decision behavior .
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