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Explain the Strategic alliance
Two or more organisations agree to work and collaborate informally together however remaining independent from one another. Similar to a joint venture though a less formal agreement for example a contract as opposed to a separate JV entity being formed.' One World Alliance' and 'Star Alliance' are illustrations of strategic alliances in airline industry.
WHAT ARE THE MAIN VIEWS OF WACC PREVALENT IN THE FINANCIAL MANAGEMENT LITERATURE
It's a small amount of money which is used for initial market research or product development for a new venture.
comparative analysis on these two food retailing giants
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