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Problem
(a) Why it is difficult to perform IP trace-back.
(b) (i) Explain the packet marking approach to IP trace-back.
(ii) What is the basic problem with this approach?
(iii) How will the problem be addressed?
(c) The iTrace method is another approach for doing IP trace-back. Show the drawbacks of this approach.
Question 1: (a) What is a communication brief (or a creative brief), and how is it typically outlined? (b) Why is an IMC campaign difficult to evaluate? (c) Explain how
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brief explanation on positioning
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consumermind is a black box - discuss.
Determine the Cost Based Pricing Under this method, price of product is fixed by adding the amount of desired profit margin to the cost of product. If a specific soap costs the
what is new product development and also define its process.
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