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Question :
(a) Differentiate between the terms "efficiency and "effectiveness" within the management context.
(b) Identify and clearly explain the four most common challenges of global competition that effective managers need to work around.
(c) Discuss the various functions which constitute the process of management.
(d) Using a relevant example, explain the key situational factors determining the leader's effectiveness.
what is core concept of marketing
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Problem : a) A company's total marketing communications mix-also called its promotion mix-consists of the specific blend of five different parts. Name and describe these parts
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Objectives of the personal selling: personal selling has two types of objectives - long termand short term. The long term objectives, which are more or less permanent, are braoder
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