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A company's sales potential would be equal to market potential when which situations exists?
a. Industry marketing expenditures approach infinity for a given marketing environment.
b. The market is nonexpendable.
c. The company gets 100 percent share of the market.
d. The marketing expenditure of the company is reduced to zero
Year 1 2 3 4 5 6 7 8 9 10 11 Demand 7 9 5 9 13 8 12 13 9 11 7 a) Plot the above data on a graph. Do you observe any trend, cycles, or random variations? b) Starting in yea
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