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(a) Explain the main stages in the production of a 2-minute news item meant to be broadcast on TV.
To explain the process, use the example of one of the subsequent events:
(i) A fire outbreak at the Port Louis Central Market, or (ii) A bus accident involving the death of various passengers at La Vigie, or (iii) Food poisoning in a Primary School.
Outline possible interview questions for three categories of sources you will encounter on location. List questions for each category. Mention one problem you can encounter with any one of the sources above.
(b) How does producing a documentary differ from producing a news item?
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Question: (a) List and discuss with examples the four factors that influence consumer purchase decision. (b) To what extent ‘branding' is important for a product and ho
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What is Place Utility in marketing? Place Utility: This utility is given when a marketer gives the product at locations preferred through the all customers. Domino’s pizza
Process of the positioning: Step 1: competitor's identification: this step requires broad thinking. Competitors may not be just those, whose products and or brands fall into
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What are the tasks of marketing management according to Product Life Cycle? When according to Product Life Cycle (PLC) we need to plan our marketing strategy into strategic ter
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