Explain the different pricing methods, Marketing Management

Assignment Help:

Question:

With the recent upsurge in inflation pressures, there has been growing concern expressed by consumer groups, unions and opinion leaders about the erosion purchasing power. Government has responded by setting up a Price Advisory Committee and it has also made an appeal to operators to consider revising their prices downwards to mitigate the impact of high prices on households.

In your capacity as Marketing Consultant, you have been invited by a group of fresh graduates to share your experience on pricing decisions.

Prior to your presentation, you have been asked by your Team Leader of the consulting firm, to forward to her, your discussion notes along the following lines:

a. List and explain the factors that influence price setting

b. Explain the different pricing methods

c. Give your views on the most appropriate pricing method(s) in the context as described above.


Related Discussions:- Explain the different pricing methods

Green marketing., what are the problems with green marketing? And what are ...

what are the problems with green marketing? And what are there remedies?

Evaluate oranges approach to implementing rm and crm, Question 1: Why a...

Question 1: Why are relationship marketing (RM) and specifically customer relationship management (CRM) appropriate for Orange in managing its marketing efforts? Question

Marketing, identify and briefly describe four treands in the macro/market

identify and briefly describe four treands in the macro/market

Marketing questionnaire, Marketing Questionnaire is a very efficient busine...

Marketing Questionnaire is a very efficient business analysis tool that examines each and every aspect of your business from a marketing perspective. It is suggested that more than

Deciding on the advertising budgets, Deciding on the advertising budgets:...

Deciding on the advertising budgets: How does a company know if it will be spending the right amount? If it spends too little, the effect will be negligible. If it spends too

Ethics sustainability and culture, I will provide a cases from the media th...

I will provide a cases from the media that have ethical implications. Please prepare a ppt presentation that: a) describes the issue/story (Clearly identify which case you ar

What are psychological factors of consumer behaviour, What are the psycholo...

What are the psychological factors to determine the consumer behaviour? Psychological: A person’s acquired requirements are influenced by certain psychological factors as lik

Uncontrollable variables, # what are the uncontollable variables you think ...

# what are the uncontollable variables you think may affect the segment of your camera

TEST MARKETING, what is test marketing?explain the various approaches that ...

what is test marketing?explain the various approaches that are followed by FMCG companies in test marketing?

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd