Unit 1 Discussion Suppose you were conducting a marketing analysis for a new textbook about technology management. What would you need to know to identify a market segment? How would you make needs assessment? What should be the collection of services and products? Unit 2 Discussion Describe a project in which you participated. What activities were involved and how were they interrelated? How would you rate the project manager? What is the basis of your evaluation? Unit 3 Discussion Describe a company of your choice from the customer-contact matrix perspective. Discuss the operations of the organization from your perspective using the three elements of the customer-contact matrix. Unit 4 Discussion Select one of the six steps for the blueprint for process analysis and describe how you would analyze a process. The process can be for school, work, home project etc Unit 5 Discussion Determine which cost of quality is "most costly" from your perspective. Support your position based on a real world example Unit 6 Discussion What are the economies of scale in college class size? As class size increases, what symptoms of diseconomies of scale appear? How are these symptoms related to customer contact?