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Unit 1 Discussion Suppose you were conducting a marketing analysis for a new textbook about technology management. What would you need to know to identify a market segment? How would you make needs assessment? What should be the collection of services and products? Unit 2 Discussion Describe a project in which you participated. What activities were involved and how were they interrelated? How would you rate the project manager? What is the basis of your evaluation? Unit 3 Discussion Describe a company of your choice from the customer-contact matrix perspective. Discuss the operations of the organization from your perspective using the three elements of the customer-contact matrix. Unit 4 Discussion Select one of the six steps for the blueprint for process analysis and describe how you would analyze a process. The process can be for school, work, home project etc Unit 5 Discussion Determine which cost of quality is "most costly" from your perspective. Support your position based on a real world example Unit 6 Discussion What are the economies of scale in college class size? As class size increases, what symptoms of diseconomies of scale appear? How are these symptoms related to customer contact?
The Managing Director of Beauty Soaps Ltd just visited a soap manufacturing firm in Malaysia and he was immensely impressed by its raw materials stock management System. He wanted
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"Wal-Mart Stores Inc." Please respond to the following: • Assess how the constant bashing of Wal-Mart by the media impacted Wal-Marts ability to operate effectively in the commu
How do the BI needs of business professionals and medical professionals differ?
Supply Chain Strategies In this second section of the chapter we consider: 1. Breadth of supplier base - many or few suppliers? 2. Vertically integrated or virtual or
In what ways might the divisionalized forms of most airlines lend themselves to the requirements of alliance membership? In what ways might they be compatible with the organization
You are writing a System Safety Program Plan (SSPP). What are some of the key elements/tasks you should include in the SSPP to make this plan effective?
Multinational enterprises (MNEs) have an impact far beyond their firm boundaries. Assume you are working for a small firm that supplies a product or service to an MNE. How might yo
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