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In the light of a rapidly changing business landscape, it is imperative for firms to monitor the six major environmental forces: demographic, economic, social-cultural, natural, technological, and political-legal. If you're the marketing/product manager of McDonald's or any fast-food business, what is the significance of identifying these major forces to your business/product/service? Provide examples to prove your contentions. Aim for at least 250+ words to your post
Imagine you are a marketing consultant brought in to help a company who has a product that is so successful they cannot keep up with customer demand. What questions would you as
In the middle of acquiring a new company overseas, the deal hits a roadblock and your negotiation team is sent in. Based on the eight negotiation steps, how do you approach the sit
Priority Sequencing In sequencing jobs on machines on one the process time of each job and their due dates of delivery are required. A priority rule is then decided upon in or
Prince Electronics, a manufacturer of consumer electronic goods, has five distribution centres in different regions of the country. For one of its products, a high-speed modem pric
Selection is an important part of recruiting as it will ultimately lead to job offers. Which employee selection method would you recommend using? Provide an example and explain the
CRM: targeting and discriminating? Are they ethical?
Generic Operational Strategies - Operation Strategy Porter (1985) presented five basic generic strategies for business: 1. Cost efficiency - low cost leadership strategy
Radovilsky Manufacturing Company, in Hayward. California. Makes flashing lights for toys. The company operates its production facility 300 days per year. It has orders fo about 12,
Are there situations in which self-preservation is not the highest value?
You are very annoyed by one of your third-party service providers (3PL) and want to confront him and re-negotiate a new relationship. How would you go about this important task?
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