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Explain about the overall objective of Marketing Information System.
The overall objective of MIS is to give inputs by target markets, marketing channels, publics, competitors and other forces for changing, creating and enhancing the marketing decisions.
You are the Marketing Consultant working for a client in ANY ONE of the following firms: a soft drink manufacturer, a mobile telephone service provider, a bank, or a retail oper
The balance of the communications mix Role of advertising and sales promotions in business-to-business communications is mainly to support personal selling effort. This cont
A Convertible Ultrabook is a new type of notebook which functions both as a laptop and tablet mode when required. Ultrabooks are designed to feature reduced bulk without compromisi
Identify FIVE factors that should be taken into account when forecasting an organisation's need for additional staff. Future Operations/demand Future planned levels of org
Illustrate the term price leadership strategy. he presence of a leader assists to regulate the market and ignore too many price changes oligopolistic markets, in that the numbe
Your company has the opportunity to set up a SBU to manufacture solar panels. Your company's cash flow is very tight so you want to be sure that this endeavor will at least pay fo
what is modern and traditional value delivery approach???
consumer profile of typical buyer of rayban
case study questions to be answered.
New products development process: Idea generation: the development of the new product starts with a generation of new ideas. There may be a number of sources of the ideas gen
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