Explain logistical and visual elements, Operation Management

Assignment Help:

Like other large airlines, Global Airlines has a points-based incentive program. Customers who join Global's FreeMiles program earn points by purchasing tickets from Global or by using their member number when purchasing goods and services from the Global's business partners (hotels, rental-car companies, florists, and even movie-rental companies). The points can then be put toward the purchase of tickets for future flights.
You work in the office that runs this program. Lately, some of Global's business partners have been grumbling that they are not getting enough business through this program. These are companies with big name recognition, and they feel they should be getting more for letting Global use their names to attract frequent flyers.

So your boss directs you to design an email for the FreeMiles members announcing a special promotion that will generate more business for your partners. You will be offering your readers an opportunity to earn up to 25,000 bonus miles if they register for the promotion. Once they have registered, the number of purchases they make from your non-airline partners in a designated two-month period will determine how many bonus miles they will get. They will earn 1,000 extra miles per separate purchase, up to 25,000 miles. (Readers will find what "separate purchase" means when they go to the registration website.)

Carefully consider the persuasive, logistical, and visual elements to include and then write a message.


Related Discussions:- Explain logistical and visual elements

Japanese firms used the which concept, Q All of the following are responsib...

Q All of the following are responsibilities of operations managers except Question options: 1) acquiring financial resources 2) managing inventories 3) planning production 4) sched

Evaluate website effectiveness, Choose any company website and evaluate its...

Choose any company website and evaluate its effectiveness. Write an essay of between 750-1000 words, double-spaced, focusing on such topics as the web site's attractiveness and the

Explain interested in obtaining a measure of overall perform, Cunningham Pe...

Cunningham Performance Auto, Inc. modifies 375 autos per year. The manager, Peter Cunningham, is interested in obtaining a measure of overall performance. He has asked you to provi

Why scheduling resources is important, Of the six reasons that scheduling r...

Of the six reasons that scheduling resources is important, select which one of the six reasons appears to be the top priority and justify your position.

Explain the basic idea underlying the contingency view, Explain the basic i...

Explain the basic idea underlying the contingency view. How would you go about identifying key contingencies facing an organization?

What is a realistic time-horizon for the sale, Identify key gaps in plannin...

Identify key gaps in planning for the exit. Provide recommendations on the exit strategy. Is the sale the right one? What steps ought to be taken to maximize the sales-price? What

Human resource practices which can impede customer service, Identify three ...

Identify three human resource practices that can impede customer service employees from delivering high quality service. Describe how you would modify each practice to promote high

Describe ethical responsibilities, Explain the difference between ethical r...

Explain the difference between ethical responsibilities and social responsibilities of a manager. Please in you own words

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd