Explain logistical and visual elements, Operation Management

Assignment Help:

Like other large airlines, Global Airlines has a points-based incentive program. Customers who join Global's FreeMiles program earn points by purchasing tickets from Global or by using their member number when purchasing goods and services from the Global's business partners (hotels, rental-car companies, florists, and even movie-rental companies). The points can then be put toward the purchase of tickets for future flights.
You work in the office that runs this program. Lately, some of Global's business partners have been grumbling that they are not getting enough business through this program. These are companies with big name recognition, and they feel they should be getting more for letting Global use their names to attract frequent flyers.

So your boss directs you to design an email for the FreeMiles members announcing a special promotion that will generate more business for your partners. You will be offering your readers an opportunity to earn up to 25,000 bonus miles if they register for the promotion. Once they have registered, the number of purchases they make from your non-airline partners in a designated two-month period will determine how many bonus miles they will get. They will earn 1,000 extra miles per separate purchase, up to 25,000 miles. (Readers will find what "separate purchase" means when they go to the registration website.)

Carefully consider the persuasive, logistical, and visual elements to include and then write a message.


Related Discussions:- Explain logistical and visual elements

Explain marketing to customers and consumers, Discuss the value of marketin...

Discuss the value of marketing to the consumer, the stakeholder and stockholder. Address the following: a. the value you place on marketing b. the value of marketing to customers a

Calculate the economic order quantity, The Managing Director of Beauty Soap...

The Managing Director of Beauty Soaps Ltd just visited a soap manufacturing firm in Malaysia and he was immensely impressed by its raw materials stock management System. He wanted

Define what changes in dividends will affect the stock price, AirJet Best P...

AirJet Best Parts, Inc. is concerned regarding recent changes in its stock prices for the company and would like to determine the stock prices for key competitors. Key competitors

Explain the major risk factors of the disease, Select one chronic disease s...

Select one chronic disease such as diabetes or heart disease. Assume that you are working for a county public health department with staff nurses and physicians. You want to run a

Explain upward communication, Explain Upward Communication. Upward Com...

Explain Upward Communication. Upward Communication: It moves in the form of feedback from subordinate to the superior.  It takes the forms of: - Reports through Subordinat

Process design in operations managment, when asked to critically discuss ma...

when asked to critically discuss main factors that influence process design within a familiar organisation, does this mean a breakdown of the company''s design process or an analys

Consider the one-period-ahead forecasts, Do NOT use Minitab for this proble...

Do NOT use Minitab for this problem; you may use Excel. Handy, Inc. produces a solar powered electronic calculator that has experienced the following monthly sales history for the

Who was the founder of scientific management, Who was the founder of Scient...

Who was the founder of Scientific Management? Ans: The founder of Scientific Management is F.W. Taylor.

Organisations operations strategy, Question: Operations strategies are ...

Question: Operations strategies are developed to ensure managers deliver goods or services that are better, cheaper and more responsive to customer needs. Comment on any three

Various levels of customer service in your organization, Has the philosophy...

Has the philosophy that there are different levels of customers had any material effect on the value of your organization's customer service? • Identify and explain the differen

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd