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Explain about the information search in decision making process.
Information Search:
Information searching can be within both ways Formal as well as Informal. In formal manner site visit to calculate potential vendor, laboratory test of prototype or a new product and investigation of possible product specification. Similarly in informal information search, can occur throughout discussion with sales representative, whereas attending trade demonstrates or reading industry exact journals.
Describe the important roles participants of a distribution channels. Participants in the Channel: There are two kinds of participants into the channel. The first partici
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Enumerate in detail about the communication process At a higher level, the communication process not only supports the transaction, by informing, persuading, reinforcing or di
is this grammatically correct or not?
Define marketing mix
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Should video game companies continue to alter their products to include other functions, such as email?
Q. Explain the objectives of a firm seek in pricing? OR Described the various pricing objectives Ans.: A business firm has a nu
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