Explain in details the process of marketing research, Marketing Research

Assignment Help:

Explain in details the process of marketing research.

Answer

Most marketing research involves attaining information from marketplace indirectly or directly and hence the common ground is in realm of technique and method. Scientific marketing research process can hence be defined in 5 stages. (1) Problem or opportunity identification; (2) Exploratory research; (3) Hypothesis development; (4) Conclusive research and; (5) Result. Many researchers also break down this process into further components.

 


Related Discussions:- Explain in details the process of marketing research

Sports marketing firm, You are interested in purchasing a new minor league ...

You are interested in purchasing a new minor league baseball franchise. The franchise will be located in your area. To reduce the risk in your decision making, you have requested t

Explain in details the process of marketing research, Explain in details th...

Explain in details the process of marketing research. Answer Most marketing research involves attaining information from marketplace indirectly or directly and hence the

Other provisions-Importer-Exporter Code Number, Importer-Exporter Code Numb...

Importer-Exporter Code Numbe r: No export or import shall be made by any person without an Importer-Exporter Code (IEC) number unless specifically exempted. An application for gran

Investigate the planning principles or marketing strategy, Investigate the ...

Investigate the planning principles and range of tools and techniques involved in developing a general or marketing strategy (a) Select an organisation to use as a case study or

Advance against undrawn balances, Advance against Undrawn Balances : In so...

Advance against Undrawn Balances : In some of the export business, it is the trade practice that the bills are not drawn for the full invoice value of the goods. A small part of t

Objectives-management of exchange risks, OBJECTIVES After studying this...

OBJECTIVES After studying this unit, you should be able to: 1.  Explain the meaning of exchange rate; 2.  Describe various types of exchange risk; 3.  Discuss the meas

Marketing plan, is control and strengh is same in order to do the marketing...

is control and strengh is same in order to do the marketing plan ?.

Explain the conceptual and empirical research, Explain the Conceptual and E...

Explain the Conceptual and Empirical Research Conceptual research is associated to some abstract ideas of theory. It is normally used by thinkers and philosophers to develop n

Understanding the nature of the problem, Understanding the Nature of the Pr...

Understanding the Nature of the Problem : The next step in defining the problem is to understand its origin and nature clearly. The best way of understanding the problem is to disc

Packing credit-pre-shipment finance, Packing Credit : The basic purpose ...

Packing Credit : The basic purpose of packing credit is to enable the eligible exporters to procure process, manufacture or store the goods meant for export. Packing credit refe

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd