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Question :
a) Discuss the importance of public Relations (PR) as an organizational function.
a) Elaborate briefly the techniques and tools that can be employed by management to enhance employee communication.
b) Explain how Public Relations differ from advertising.
c) Briefly discuss the informal or preliminary research techniques that practitioner can adopt when conducting a PR research.
d) Discuss any four benefits that an organization can derive by participating in the Corporate Social Responsibility (CSR) agenda.
Features of Marketing Information System: 1. Data are regularly collected. They are contionously updated as environmental conditions change. 2. The data are converted into
Saki, a local bar, consumes Mehboob, a popular non-alcoholic drink, at a steady rate of 10 cases/week. Saki usually buys Mehboob at $6/case, delivered to its door. However, the su
Question 1: "Successful Marketing depends largely on a company's ability to manage its marketing programmes within its environment". (a) What is your understanding by "
Q. Show the Factors affecting the Advertising Budget? Factors affecting the Advertising Budget 1) Market Size 2) Stage in Product Life Cycle. 3) Advertising Strategy
i have to market a luxury soap for a company and than present a promotional plan ,and i need elements to include in my presentation but don''t know how to start, please help,
Answer for a caselet
Give a success story of marketing a goods in which a supplier has been dependable.
What are the ways to decrease the customer defection rate? To decrease the customer defection rate, a company should: a) Explain and measure the retention rate. b) Classi
Question: The Radisson International established in Mauritius since 2002 recently faced a big scandal. There was a serious problem of contamination in the food that was serv
What is Demographic Segmentation? Demographic Segmentation: This characteristic as like age, sex, income, marital status, occupation as well as education are most frequen
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