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Why do you think that the hidden-camera videos used to promote Coke Zero were an effective way to reach its target market? Do you think a similar strategy with a viral marketing campaign on the internet would appeal to the target market for diet coke plus ?
In a transportation problem, shipments from a dummy origin A Should be given a small cost to maximize their use B Should be given a large cost to prevent their use C Ar
Select an industry or a company of your choice. Using figure 4.3 on page 110, apply the industry or the company by identifying the segment and key success factors. Justify / explai
Computer Aided Design is one of the techniques used by Regal Marine in manufacturing of boats. With the aid of exapmles, critically discuss five (5) techniques that are important t
Wonka Confectioners most recent FCF was $48 million, which is expected to grow at a constant rate of 6%. The firms WACC is 12% and it has 15 million shares of common stock outstand
Creating diverse teams is a challenge. All of the following are important steps to include in a plan for bringing diversity to a team, except: a. The organization should publicly c
What is the difference between the concepts of design quality and conformance design? Give examples to compare/contrast the two concepts.
define the term "operation management" and expailn the importants of operation management theories in both manufacturing and services
Rose considers herself a relatively conservative investor and the score from her investor profile questionnaire categorizes her as an "income and moderate growth" investor. S
An operation has a 20 percent scrap rate. As a result, 80 pieces per hour are produced. a. If we could eliminate the scrap, how many pieces could we produce? b. What would be
Scheduling techniques are designed to disaggregate the master production schedule into time-phased daily or hourly activities. A detailed production schedule must include when and
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