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Public corporations are led by CEOs and other upper-echelon leaders who, in turn report to shareholders and board of directors (BODs). Interestingly, even though the board overseas the CEOs, decides on the terms of employment and salaries, and monitors their performance, the CEOs are, more often than not, the people who nominate board members. The justification is that CEOs are well placed to know what type of expertise they need on the board and should have a BOD they can work with. The relationship between BOD and CEO is a complex and interesting one.
What are the potential ethical and conflict of interest issues arising from CEO involvement in the selection of board members? How can these issues be addressed?
Quality systems must be owned and managed by the executive team as a strategic tool
How would you measure marketing productivity? What measures would you use and why? Explain.
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If a corporation doubles the number of exposure units, what may be said to happen to the degree of objective risk? Explain your answer and state the basic principle illustrated.
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