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3. You are the Director of International Development for a company that supplies technology to law enforcement agencies in the detection of crime. You have developed markets in a few English speaking countries, such as Great Britain and Australia, but are now ready to expand into other markets. Your technology is cutting edge and is not readily available in many other markets. You have a few competitors but their technologies are slightly different. Although your company is known to be a leader in these specific types of technologies, your competitors are catching up.
a) What factors would you take into account and what recommendations would you make to determine which market or markets you would enter next and the timing and scale of your entry.
b) Based on the type of business in which your company is engaged, which entry mode or modes would you identify as being most appropriate? Explain why you would choose this type of entry mode or modes. Discuss the advantages and disadvantages of the entry mode(s) you chose.
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The broad goal of _____ is to identify and define both marketing problems and opportunities and to generate and improve marketing actions. advertising sales promotion publ
Monte Carlo simulation is a technique used as part of: Answer Risk identification Risk assessment Risk monitoring and control Risk handling
When a contract is drawn up that becomes void due to illegality, do you believe that it involves the commission of a crime? Has a crime been committed by either party since the con
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Cellular production is often conducted in a U-shaped (horseshoe-shaped) cell, rather than the rectangular cells shown in Figure 2.7b. What might be the advantages of this U shape?
a. To cater for adequate supply of oxygen or air required for respiration. b. To provide thermal comfort b maintaining adequate heat balance of the body. c. To get r
How does competitive strategy relate to value chain structure?
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