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Q. Explain different market segments in given problem?
You should identify two competing products or services that aim at different market segments. Ideally one of these should be a domestic product and another should be based in a different country. For example you might compare a local beer or type of food stuff with an international brand, or a domestic airline with an international airline. These are examples only and you will be able to think of others. You should then discuss how the two businesses use the marketing mix. The easiest way to do this is in a table, such as that shown below
Discuss about the Objectives of Research All researchers aim at finding answer to questions by implementing certain scientific procedures. Research investigates truth, which is
Statement of the Problem in a General Way: First of all the problem should be stated in abroad general way keeping in view either some practical concern or some scientific or intel
Q. What are the Motivational conflicts? Motivational conflicts: _ Positively valued goals means consumers are motivated to approach the goal and will seek out products tha
brand promotion technique can benefit an organization by increasing its sales or hitting competitive brands may leave a negative impression on the customers?
explain Henry Assael Model of buying decision behavior along with the diagram”.
CENTRAL EXCISE FORMALITIES : It is a common practice all over the world that the exports are not to bear the burden of indirect taxes. Export goods are either exempted from such t
INTRODUCTION : You have learnt about the infrastructure and various export incentives provided by Government of India. These incentives are instrumental for the export promotion i
OBJECTIVES After studying this unit, you should be able to : 1. describe the need of cargo insurance in international business; 2. explain various kind of perils covered
What are the product classification and attributes?
Question 1: The product manager when introducing a new product wants the product to enjoy a long and happy life. (a) How will the ‘life' of a product be conceptually analyse
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