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Q. Explain different market segments in given problem?
You should identify two competing products or services that aim at different market segments. Ideally one of these should be a domestic product and another should be based in a different country. For example you might compare a local beer or type of food stuff with an international brand, or a domestic airline with an international airline. These are examples only and you will be able to think of others. You should then discuss how the two businesses use the marketing mix. The easiest way to do this is in a table, such as that shown below
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While the earlier strategy of multinationals Was to offer discounts and freebies on purchase of their products, they are now launching products exclusively for Indian market in lig
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INSTITUTIONAL FRAMEWORK : Institutional framework for providing finance comprises Reserve Bank of India, Commercial Banks, Export Import Bank of India and Export Credit and Guaran
There are various reasons why retrieval can fail or in less fancy terms how we come to forget. One is decay at this time information that is not accessed frequently essentially '
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