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Describe BP'S first problem, which involved the firms IT function. Discuss BP'S solution to this problem.
What is Marketing Research? Why do successful firms conduct marketing research for their products/services? Discuss the six steps in the Marketing Research process and relate to an
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Must use Excel for solution Zip Games purchases blank 3.5-inch disks onto which it copies its software for sale through its mail order operation. A disk costs Zip $.20. Processi
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