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Question 1 Explain the CRM technology components
Question 2 Explain any five features of SFA
Question 3 Explain the major components of Enterprise Marketing Automation (EMA)
Question 4 List out the business benefits of Response tracking
Question 5 What are the basic steps in project planning?
Question 6 Describe process driven CRM briefly
Age of Inventory - evolution of catalogue: Such simple lists were attempted in good numbers in the succeeding periods (900 A.D. - 1100 A.D.). Louis Pious (814-840 A.D.) issued
STANDARDS AND SPECIFICATIONS -PHYSICAL PLANNING OF LIBRARY-LIBRARY MANAGEMENT In the field of library work, most of the standards or specifications that have evolved over the
Construct Validity: In cqnstruct validity, the investigator is concerned with the questions the concept under investigation being adequately measured? Is there a valid
QUESTION 1 Successful privatization rests on government's ability to manage the process of change. Discuss the institutional requirements for successful privatization and the r
TYPES OF DOCUMENTATION AND INFORMATION CENTRES Documentation and information centres are discussed here under three broad groups. They are: i) By ownership, i.e., those
Links in InformationTransmission Chain: i) Sources of Generation: As discussed in Unit 1, the researchers and their employing oreganisations are responsible for generating in
Relationship to Libraries: Document collection is a major function of all information service units. Libraries are traditionally known to be centres for collecting and storing
Q uality control Quality control uses techniques and performs activities to compare actual quality performance with requirements and define appropriate actions if ther
Problem 1 (a) Illustrate on the 3 main stages of the development of PR in the U.S? (b) Describe the main transformations that PR has undergone since its inception? Pro
Question 1: (a) Explain the meaning of ‘Authority', ‘Power' and ‘Politics' in the context of an organisation. (b) What are the strategies that are usually used by Manager
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