Explain about the shopping goods, Marketing Management

Assignment Help:

Explain about the Shopping Goods

These are goods that are purchased less frequently and are used very slowly such as clothes, shoes, household appliances. In case of these goods, consumers make choice of a product considering its suitability, price, quality, style and products of competitors and substitutes, if any. Or we can say, consumers usually spend a considerable amount of time and effort to finalise their purchase decision as they lack complete information before their shopping trip. It may be noted that shopping goods include much more expenses than convenience goods.

 


Related Discussions:- Explain about the shopping goods

Wording of hawkins best and coneef about consumer behaviour, What is the wo...

What is the wording of the Hawkins Best and Coneef about consumer behaviour? In words of the Hawkins Best and Coneef as, “The field of consumer behaviour is the learning of i

Case study, the rise of personal computers in the mid 1980s spurred interes...

the rise of personal computers in the mid 1980s spurred interest in computer games

Chain of distribution, how are cereals distributed to reach the consumers

how are cereals distributed to reach the consumers

What are the economics circumstances in consumer behaviour, What are the ec...

What are the economics circumstances in the consumer behaviour? Economic Circumstances: The choices about product are greatly influenced by person’s economic circumstanc

Income statement for products, At this point, PP's bottled water business h...

At this point, PP's bottled water business has shown operating losses of nearly $300(000), which does not include the initial investment of more than $800(000). Management is now t

Exam, If a company were to follow a strategy of product adaptation-communic...

If a company were to follow a strategy of product adaptation-communications extension in a foreign market, an example of a product category that would fit this strategy would be __

.marketing research, Illustrate why marketing research is important to a fi...

Illustrate why marketing research is important to a firm specially in a competitive market situation

Help, dead line is 10-9-2014

dead line is 10-9-2014

Marketing, Does marketing exist solely to increase profit? If this is the c...

Does marketing exist solely to increase profit? If this is the case, then marketing in nonprofit organizations can be said to be useless. discuss

State the term product according to jerome mccarthy, State the term product...

State the term product according to Jerome McCarthy "A product is more than just a physical product with its associated functional and aesthetic features. It comprises accessor

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd