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Explain about the e-commerce briefly.
Electronic commerce, also termed as e-business, a term for all types of business which are established electronically particularly over the Internet. It includes both electronic sale (internet shops) as well as B2B transactions that are business in between two companies. This is any online transaction of buying and selling, here business is done through Electronic Data Interchange (EDI).
The purchase of the smartphones by the netizens has a psychological or functional motive?
Customer Analysis It is already insisted that the lunch pack concept through Starbucks is not open to people of all ages. This section gives an overview on the consumer analy
images of differentiation tools in marketing
What is the product planning and development in scope of marketing? Product planning and development in function of research: A product is something that is given by a bus
What are physical distribution firms? Physical distribution firms: Transportation, warehouse and other firms which help a company to stock and move goods by their point
i need a plan for pop up shops in airports and hotels for cosmetic products, also budgeting for 2 years
what are the various attributes a buyer will expect on consumer goods and why do companies offer different products for different customers? explain with the theories involved in i
What marketing strategies are appropriate at each stage of the product life cycle? How can a company build and mange its product mix and product lines.
Full market coverage: here a firm concentrates on serving many needs of a particular customer group. Only very large firms can undertake a full market coverage strategy. Examples
Above the line and below the line communication What has happened hence is that the promotional mix has developed such that original emphasis on heavyweight mass communication
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