Explain about the brand equity, Marketing Management

Assignment Help:

Explain about the Brand Equity.

Brand Equity:

Brand equity includes a set of assets correlated to the brand’s name and the symbols which adds to the value given by a product or service to the consumers. There is all the time underlying expectation which the brand will deliver to satisfaction. This has promised. A consumer supposes a certain standard of satisfaction and quality that to manufacture has to ensure and that the product line up to which expectations, or else the consumer will stop buying such product.


Related Discussions:- Explain about the brand equity

Consumer behaviour, sir, i want to creative assignments based on models of ...

sir, i want to creative assignments based on models of consumer behaviour

What is life style in the consumer behaviour, What is life style in the con...

What is life style in the consumer behaviour? Life Style: This is a pattern in that people live and spend their time and money. These are depends on consumer’s learning,

Develop a strategy for work plan, Develop a strategy to help work teams imp...

Develop a strategy to help work teams implement change       1. Develop a work plan including timetable, key performance indicators, training needs, occupational health and safe

Strategy selection, key criteria for strategy selection by providing approp...

key criteria for strategy selection by providing appropriateexamples

Marketing management process, What are demands, wants and desires and how d...

What are demands, wants and desires and how do you link these to the marketing process?

Marketing macroenvironment, Macro environment: macro environment refers to...

Macro environment: macro environment refers to those factors, which are not concerned to the immediate environment. These factors are external to the company and are quite uncomfo

Explain about the buying decision process, Explain about the buying decisio...

Explain about the buying decision process? Organizational buying is the decision-making process in that one organization receives the resources by other organization gives i

Companys marketing audit process, Question 1: You are a marketing assi...

Question 1: You are a marketing assistant for a manufacturer of a branded range of household cleaning products: (a) Describe key factors that could be taken into account wh

What is licensing in foreign marketing, What is licensing in foreign market...

What is licensing in foreign marketing? Licensing: Licensing is explained as “the method of foreign operation whereby a firm within one country agrees to permit a company

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd