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Explain about the Brand Equity.
Brand Equity:
Brand equity includes a set of assets correlated to the brand’s name and the symbols which adds to the value given by a product or service to the consumers. There is all the time underlying expectation which the brand will deliver to satisfaction. This has promised. A consumer supposes a certain standard of satisfaction and quality that to manufacture has to ensure and that the product line up to which expectations, or else the consumer will stop buying such product.
What do you mean by Business to Business in e-commerce? B2B stands for Business to Business , it is the type of e-commerce. This is a mode of conducting business among two
what are the pricing objectives?
Question1 ‘A company requires a Corporate Communication plan to assist guarantee the success of its overall business plan.' In the light of the above how would you go about ela
(x+2)^2
Explain the strategic decision regarding packaging. Packaging Strategies: To control the packaging of product executives should make the given strategic decisions as given
the ways in which the concept of segmentation, targeting and positioning would be applied in improving profitability
A market development stage is the one that refers to the attempt needed to recognize a latent market (i.e., organizations that share a like need or want for something that does no
The Bono Company Ltd, which is effectively controlled by the Bono family although they now own only a minority of shares, is to undertake a substantial new project which requires
Ambush Marketing is a purposeful attempt by a business or brand to relate itself with an occasion (often a sporting event) so as to gain some of the advantages related with being
considering the concept of product life cycle, where would you put video games in thir life cycle?
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