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Explain about the Brand Equity.
Brand Equity:
Brand equity includes a set of assets correlated to the brand’s name and the symbols which adds to the value given by a product or service to the consumers. There is all the time underlying expectation which the brand will deliver to satisfaction. This has promised. A consumer supposes a certain standard of satisfaction and quality that to manufacture has to ensure and that the product line up to which expectations, or else the consumer will stop buying such product.
facebook service marketing mix
Product planning and development: In the modern competitive situation, producers try to bring out suitable products, which are closer to and more attractive than the substitut
Q. Increase in level of competition and Readership by ads? Increase in level of competition:- The level of competition has enhanced manifold. For any product numerous brands
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Segment interrelationships and super -segments In selecting more than one segment to serve, the company a company would-be wise to enter one segment at a time without revealing
The Stock Market The stock market is very close to a perfect competitive market. The price of a stock usually is determined by the market forces of demand and supply of the stock a
X began his engineering apprenticeship with CM8 manufacturing ten years ago before moving abroad to work for other companies. He has now returned to work for CM8 as Operations Mana
What is different between Marketing Information System and Marketing research? Marketing Information System has extensive in scope with compared to marketing research. Whereas
Question: Dyson intends to launch its brand in Mauritius with the ambition to subsequently go regional. a. You work for a marketing consulting firm and have been asked to
Defining Marketing Communications There is no universal definition of marketing communications and there are many interpretations of the subject. Table below represents some o
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