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Explain about product positioning?
Product Positioning:
This positioning is the act of designing company’s giving image so that they engage of meaningful and distinct competitive position within minds of target customers. As market has been segmented, and attractive segments have been targeted, in that case the next task is to work with into a targeted segment to position the product in intelligence of customers and develop a marketing mix which will satisfy the consumer.
Communication mix is changing no longer can the traditional grouping of promotional tools be assumed to be most effective forms of communication. This brief outline of elements
What are the marketing objectives This mix is assembled keeping in mind the needs of target customers and it varies from one organisation to another depending upon its availabl
Question 1: After the market segmentation process has been completed, the organization should begin developing the marketing mix factors. Discuss. Question 2: Discuss
what is affortability based pricing?
factors infkuencing company strategy
Store layout The word store layout refers to: How store fixtures and display gondolas are positioned within the store The size of the store fixtures and display gondolas
under positioning
Companies entering emerging markets for the first time must exercise particular care in choosing a channel intermediary. Usually a local distributor is required. What are some of t
Five years ago, you bought a house for $151,000, with a down payment of $30,000, which meant you took out a loan for $121,000. Your interest rate 5.75% fixed. You would like to pay
what are the significant factors that have led to the success of shoppers’ stop
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