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Explain about marketing.
Marketing is a pervasive phenomenon in the current day world. Each day we are exposed to marketing of goods and services, as well as ideas. It may be defined by a process by that goods and services are exchanged and the values estimated in terms of money prices. As in American Marketing Association has explained marketing by “The performance of business activities which direct the flow of goods and services by producers to users or consumers”.
State the Categories of objectives of research We have subsequent categories of objectives of research: (1) To investigate a Subject: Research is undertaken in a specif
classification
Trans-European Plastics (TEP) is one of Europe's largest manufacturers of plastic household items. Its French factory makes a range of over 500 products that are sold to wholesaler
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Question: The design of a specific marketing research methodology depends on the objective of the research being undertaken. Bearing this in mind and using examples to illustra
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Q. What role is played by memory in consumer behavior ? Learning involves a change in the content or else organization of long term memory and/or behaviour. The initial part of
Question 1 Write a short notes on- A. Various types of Research(any five) B. Characteristics of Research Question 2 Expla
Q. Economic model of consumer behaviour? Economic model: Economic model of consumer actions is one-dimensional. This denotes that buying decisions of a person are governed b
how to write a market entry strategy
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