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Q. Explain about Freuds psychoanalytic theory?
This theory offers the foundation for the study of motivational research which operates on the premise that human drives are mainly unconscious in nature and serve to motivate many consumer actions.
Pre-shipment Credit in Foreign Currency : This is an additional window to rupee packing credit scheme. This credit is available to cover both the domestic and imported inputs of t
How can i get the art behind the questions in VALS questionnaire ? or Where can I find the S.R.I categorization?
SOURCES OF INFORMATION : An exporter would like to know about the market conditions and business practices in foreign countries. Let us study some major sources of information whi
Q. Explain the concept of product positioning? Ans : As rightly said by Al Ries with Jack Trout (who introduced the concept of Positioning in the early 1970's in their series
how do beliefs and attitudes influence consumer behavior
Limitations of the marketing research: Fragmently: many times, marketing research tends to be fragmently in its approach as a result of which it becomes difficult to have an
what are the significant factors that have led to the success of shoppers’ stop
BASIC PRINCIPLES OF ECGC OPERATION : There are two basic principles on which ECGC works: i) Spread of risks: An exporter is required to insure all the shipments that may be m
how do sociocultural, economic, legal and environment forces factor into conducting business in global marketing?
While undergoing the steps involved in the research process the researcher should ensure that the research does not have a high degree of error. If no care is exercised in m
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