Explain a marketing plan, Operation Management

Assignment Help:

You have a novel product idea and a working prototype for floating fishing pliers. You use an extrusion process to manufacture the pliers, and your family assembles them out of your basement. Your plan is to distribute them through sporting goods stores that cater to anglers. Applying all that you have learned in this course, create a detailed strategic plan for the next five years. You should include the following elements of comprehensive strategic plan: •A mission statement that describes the overall purpose of the organization •A resource needs assessment •A statement and some detail on the technology requirements, goal statement, and rationale •A set of objectives (measurable and observable) •A statement on the hardware, software, and facility resource requirements •A statement on training resource requirement and staff development plan •A marketing plan •An itemized budget, evaluation method, and funding sources


Related Discussions:- Explain a marketing plan

Different types of performance objectives, Question : (a) According to...

Question : (a) According to Slack et al. (2001), in any organisation the factors that define customer requirements are referred to as competitive factors which are influenced

Turnround at the preston plant, what are the most significant events in the...

what are the most significant events in the story of how the plant survived because of its adoption of quality based principles

How do the stop process enter into the planning process, How does the stop ...

How does the stop process enter into the planning process?

Explain what is the percentage increase in productivity, Lake Charles Seafo...

Lake Charles Seafood makes 500 wooden packing boxes for fresh seafood per day, working in two 10-hour shifts. Due to increased demand, plant managers have decided to operate three

Explain demand for each season is going to be, In the past, Arup Mukherjee'...

In the past, Arup Mukherjee's tire dealership in Pensacola sold an average of 1,000 radicals each year. In the past 2 years, 240 and 260, respectively were sold in fall, 360 and 30

Explain project selection, "Project Selection" •For the purpose of completi...

"Project Selection" •For the purpose of completing the requirements of this course, select an actual business or personal project that assumes duration of 15 months and a functiona

Search a financial analysis report of coca-cola, Where can I find a financi...

Where can I find a financial analysis report of coca-cola for the past 5 years. I stress full financial analysis for the past 5years.

Explain how does radisson hotels worldwide apply capacity, How does Radisso...

How does Radisson Hotels Worldwide apply Capacity and Scheduling, and quality?

Describe system safety working group, You are preparing a Preliminary Hazar...

You are preparing a Preliminary Hazard List (PHA) for a new aircraft, as the System Safety Engineer. Describe 5 (five) credible hazards/mishaps you would include in this list for f

What are the disadvantages of ethical relativism, What are some of the adva...

What are some of the advantages and disadvantages of ethical relativism as an ethical philosophy for business managers? Do you agree with the basic "relativism" rationale justifyin

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd