Explain a marketing plan, Operation Management

Assignment Help:

You have a novel product idea and a working prototype for floating fishing pliers. You use an extrusion process to manufacture the pliers, and your family assembles them out of your basement. Your plan is to distribute them through sporting goods stores that cater to anglers. Applying all that you have learned in this course, create a detailed strategic plan for the next five years. You should include the following elements of comprehensive strategic plan: •A mission statement that describes the overall purpose of the organization •A resource needs assessment •A statement and some detail on the technology requirements, goal statement, and rationale •A set of objectives (measurable and observable) •A statement on the hardware, software, and facility resource requirements •A statement on training resource requirement and staff development plan •A marketing plan •An itemized budget, evaluation method, and funding sources


Related Discussions:- Explain a marketing plan

Explain ethical decision-making framework, In using the Ethical Decision-Ma...

In using the Ethical Decision-Making Framework, a firm should consider the impact of its actions on groups such as its employees, retirees, suppliers, customers, and even the commu

Intervention - types of managerial tactic, Intervention - Types of Manageri...

Intervention - Types of Managerial Tactic This is where a manager is delegated authority to implement change. Current performance is measured against a standard which illustra

Aims of trade off in business strategy - operations focus, Aims of Trade of...

Aims of Trade off in Business Strategy - Operations Focus The aim of operations focus is to ensure that, along with the other management functions, all of the operations workf

Explain indifferent between machines a and c, At a decision point in a deci...

At a decision point in a decision tree, which machine would you select when trying to maximize payoff when the anticipated benefit of selecting machine A is $45,000 with a probabil

Explain selling verses marketing concept, Explain Selling Vs Marketing Conc...

Explain Selling Vs Marketing Concept. Selling Vs Marketing Concept : The concept of selling is a management orientation which assumes that consumers will normally not buy suff

Explain about the vertical integration, Q. Explain about the vertical integ...

Q. Explain about the vertical integration? Backwards vertical integration a firm integrating backwards into its supply chain, the supplier included in a previous and a various

Explain advantage of favourable conditions, With your instructors help iden...

With your instructors help identify a local firm that has enjoyed great growth in recent years to what degree and in what ways do you think this from success resulted from taking a

Explain what additional steps should the quality assurance, A quality analy...

A quality analyst wants to construct a sample mean chart for controlling a packaging process. He knows from past experience that the process standard deviation is two ounces. Each

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd