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Question 1
The event manager plays a pivotal role in event management company. Discuss his role and explain the important steps he has to take to ensure a successful event
Question 2
List down the factors that help build a brand. What is the role of brand image in event marketing?
Question 3
Events also need to be promoted to make them successful. How will you manage Public Relations for events? Discuss the stages in PR strategy
Question 4
What are the main factors that influence consumer behaviour? Explain social factors as a major determinant of consumer behaviour
Question 5
Define sales promotion. Describe the various sales promotion tools that are targeted at customers Question 6
What is a creative brief? Why is it important for an event?
Illustrate the main roles of communication At a fundamental level, communication can assume one of four main roles: 1. It can inform and make potential customers aware of a
Evaluating the degree of urinary obstruction: D.P. is a 63-year-old man who has been experiencing progressive difficulty with initiating the urinary stream and frequently need
what do we mean a distribution chanals?
This assignment requires you to choose: a product and find a market to promote your product, or a market and analyse its needs and find a product to satisfy the
Question: Dyson intends to launch its brand in Mauritius with the ambition to subsequently go regional. a. You work for a marketing consulting firm and have been asked to
What is Competition Based Pricing In case of products where market is highly competitive and there is negligible difference in quality of competing brands, price is generally f
Explain in detail about the promotional activities It is hence a persuasive communication and also serves as a reminder. A firm uses different tools for its promotional activ
Select THREE of the godrej consumer products ltd. SBUs and undertake a PEST analysis with regard to its business. Identify products which can be considered for launch by the select
Deciding on media for advertising: Deciding on reach, frequency, and impact: media selection involves finding the most cost -effective media to deliver the desired number of e
#question.Tata Motors recently introduced the nano,the world''''s least expensive car for the indian market.Can Tata succeed in targeting both the very low end of the auto market a
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