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Major decisions in sales promotion: in using sales promotion a company must establish its objectives select the tools develop the program pretest the program implement and control
Explain product policy in relation to agriculture
role of stakeholders in marketing planing
What are the support activities? Support Activities: Support activities help primary activities through providing infrastructure which allows them to take place ongoing
what is modern and traditional value delivery approach???
consumer mind is a black box -discuss
define marketing and marketing management
What is the drawback of selling concept? Selling Concept : Drawback: Selling relies onto buyer’s manipulation. All the buyers can’t be manipulated and a buyer can’t be ma
Michael Porter's Five Forces model is as applicable today as when it was introduced. Select a market or market segment (jeans, cell phones, etc) and using Michael Porter's model, c
Question 1 Define e-tailing. Explain the future of electronic retailing Question 2 Explain the factors which are leading to the growth of retail sector Question 3 Descri
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