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Enumerate about the Target marketing and research
Use of target marketing processes in the consumer market has been more advanced and sophisticated than in organisational market. This impacts on quality of the marketing communications used to reach target audience. Though, there is much evidence that business-to-business market organisations are becoming more aware and sophisticated in their approach to segmentation techniques and processes.
Q. Effect of past-advertisement? Methods of evaluation advertisement effectiveness assumes that response of customers in test-area is the outcome of advertisement done in test
Rehman invests his summer earnings of $3050. He invests part of his money at 8%/year, and the rest at 7.5%/year. After 1 year, these investments earn $242 in simple interest.How mu
How does cultural, social, personal and psychological factors influence buyer behaviour. Give examples
what''s Challenges in Implementing E-CRM?
Explain in role of managers in marketing communication Managers are now required not only to find new ways to communicate but also to do so on reduced budgets and they should a
Discuss the Henry Assael model on buying decision behaviour.
number of channel levels of panasonic
buying motives of industrial customer
Market Expansion?
Explain about the buying decision process? Organizational buying is the decision-making process in that one organization receives the resources by other organization gives i
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