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Elaborate the term packaging?
Even after the branding and development of product that product desires arise to fulfil all the other aspects of marketing mix. But most physical products have to be packed and labelled one which product feature as well as a critical one for raw products is packaging that comprises all to activities of designing and producing the wrapper or container for a product.
“Packaging comprises the activities of producing and designing the container for a product”.
considering the concept of product life cycle, where would you put video games in their life cycle
Enumerate about the Non-durable Goods Non-durable goods are products which are normally consumed in one go or last for a few uses. Illustrations of such products are soap, s
Ask questionThe rise of personal computers in the mid 1980s spurred interest in computer games. This caused a crash in home Video game market. Interest in Video games was rekindled
CASE STUDY- Chubb Security Systems Chubb, an organization noted for its locks and security systems, developed a security product particularly suited to manufacturing organizat
Question: As the marketing manager of a hotel, you have selected the SERVQUAL instrument to assess service quality in your organisation. In this context, a) Describe the di
Marketing plan for a "global" Airline company that is localising the global. e.g. Lufhtansa in nigeria
Illustrates the Social Environment in marketing activities? Social Environment: Social Environment Living standards and quality of life Green movement: the trend occurri
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What is Place Utility in marketing? Place Utility: This utility is given when a marketer gives the product at locations preferred through the all customers. Domino’s pizza
How is convenience of making comparisons affected in e-commerce? Convenience of making comparisons: E-commerce assists consumers to make comparisons during shopping. Aut
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