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Describe the functions of channel of distributions Principally a channel of distribution performs the below functions: (a) It helps in establishing a regular contact with cu
Describe the important roles participants of a distribution channels. Participants in the Channel: There are two kinds of participants into the channel. The first partici
explain above
What are the parts of Convenience Goods? These are further divided within two goods: a. Staple convenience goods. All goods are consumed there by most people every day (for
considering the concept of product life cycle, where would you put video games in their life cycle
Describe the concept of market segmentation, targeting and positioning (STP''s) with a typical example of either a product or an organization you are familiar with.
In the early 90's M&M added peanut butter and almond varieties, blue was introduced in '95 and green in '97, Crispy M&M's made their debut in 1999 and Minis Mega Tubes in 2000. Now
2 calculations
under positioning
Present the facts of the case study about snickers achieving promotional integretion with a universal appeal
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