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Q. Effect on Children in aspect of advertising?
Effect on Children: - When kids plus children watch an advertisement they are unable to assess the advantages and disadvantages of the product. They consider that whatever is advertised is true. They be adamant their parents to purchase advertisement product. Furthermore when they observe vulgarity and violence in ads, their thinking is polluted. Such ads are able to be given at night when children do not watch T.V.
What do you mean by product mix .
Positioning strategies: 1. Attribute positioning: a company positions itself on an attribute, such as the size or the number of years in existence. Disneyland can adver
Break-Even Analysis Break-even pricing (target profit pricing) is tactic to setting up price to break- even on the cost of producing and marketing products or to make the ta
What is Form Utility in marketing? Form Utility: This utility is created while raw material is converted within a finished product. For instant, Britannia industry convert
Importance of marketing to the firm: Marketing plays an important role for the well being of a firm. This is evident from the following words of the Peter F. Ducker, "Marketing
WILBUR SCHRAMM'S MODAL A well-known communication expert gives a important contribution in the field of communication. He customized the Shannon & Weaver's Model of communic
the buying situation characterised by low consumer involvement but are significantly brand loyal are known as..
INTRODUCTION ? CUSTOMER NEED & SATISFACTION LEVEL?
Environmental scanning: Future is unpredictable, but the marketer can obtain appraisals of what is most probable. To monitor changes in the marketing environment effectively
Problem : As the marketing manager of a hotel, you have selected the SERVQUAL instrument to assess service quality in your organisation. In this context, a) Describe the di
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