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Given the fact that a firm survival depends on its capacity to create value, and value is defined by customers (Day, 1990), marketing makes a fundamental contribution to long-term
What should Mr. Sharma have done to avoid the misunderstanding?
Hindustan foods a leading manufacturer of food products, recorded sales of Rs 445.6 crores and a net income of Rs 54.57 crores in 2003. The company manufactured fruitcakes, cookies
QUESTION a) Top Mobile Company ltd deals in mobile phones. For the last two years, the company has been using traditional marketing tools like newspapers, pamphlets and radio t
#question;how to write a research problem in a clearly research language?
QUESTION Effective communication at the workplace is not entirely dependent on the speaker, but rather it also relies on the receiver's ability to grasp the message. As the Hum
Switchover to Product Oriented Layout from Process Oriented Layout Advantages offered by Switchover to Product Oriented Layout from Process Oriented Layout: As bein
What is building of a Business case? Explain the objectives and levels of business case. Building case is a document that describes a business problem and drafts a proposal f
QUESTION Globalization and deregulation in financial markets, combined with increased sophistication in financial technology, have introduced more complexities into the activit
Reread the following peer-reviewed journal article from the previous unit''s study and begin looking for each of the six core elements as noted in the Unit 4 assignment. The six co
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