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Doric Conversion Technologies, Inc.
Requirements:
1. Consider the case study from the perspective of Kantianism and Social contract theory. On the basis of the ethical dilemma posed:
i. Explain the ethical issues from Peter Johnson's point of view.
ii. Explain the ethical issues from the company's point of view.
2. Recognize and examine the main ideals and rights that are central to this case.
3. What obligations does Peter Johnson have to the company? What obligations does the company have to its customers?
How has McLaren overcome the market entry barriers that are present in the mass car market?
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