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Question 1:
a) Write short notes on the following terms to define them:
i. An international tourist and a domestic tourist ii. An international excursionist and a domestic excursionist iii. A tourist destination iv. The hospitality industry b) Discuss the different socio-cultural impacts that tourism can have on a destination. Illustrate your answer with relevant examples.
Question 2:
Using relevant examples to illustrate your arguments define the concept of tourism demand and discuss the factors affecting demand both in the country of origin and country of destination.
Question 3:
Hospitality services have specific characteristics that are not found in other services. Critically discuss the different characteristics of the hospitality industry using appropriate examples to illustrate your answers.
Question 4:
A number of factors need to be considered when making hospitality marketing decisions. Using appropriate examples to support your arguments analyze the different factors that make up the hospitality marketing environment.
Question 5:
Analyze the different demand and supply led changes that are likely to affect the tourism and hospitality industry.
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CONTENT OF A WRITTEN REVIEW: Bibliographic material and important information from sources may be recorded on note book, to keep a records of reference used for study.
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