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Discuss the different pricing strategies accessible to an organization.
Each product has a price, although each firm is not essentially in a position to find out the price at which this must sell its product while products are undifferentiated and competitors many. The firm has no market power and should take the price level. Imposed through the market but while a firm has developed strategic marketing programme and therefore has gained similar degree of market power sitting the price is a key decision that conditions the success of its strategy to a huge extent. Thus there must be appropriate pricing strategy.
Question: "Customer care has long been a major training requirement for organizations which seek the so-called "sustainable competitive advantage". This comes as no surprise wh
As the opening vignette indicates, The Mayo clinic has been built as one of the most powerful services brands on its firmly held belief and focus on the experience of the patient.
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The assignment gives you an opportunity to demonstrate your understanding of the importance of segmentation, targeting and positioning in today's highly competitive consumer market
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Explain about Marketing in words of American Marketing Association. Marketing: The American Marketing Association (AMA) explains marketing by “The process of executing and
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